Vera Dias

Launching Pleo in Portugal from scratch. Responsible for:

- Finding product market fit and go to market fit and finding strategic clients and collaborations.

- End to end journey of clients - sales & customer success.

- Customer growth & acquisition. I work closely with product, support and marketing teams to provide feedback and constantly improve PMF and GTMF in Portugal. Just in the first 3 months we have achieved:

- 76 fully verified customers, being the fastest ever launch at Pleo.

- Adaptation of KYC process and to local needs increasing conversion and speed of verification. 72% of companies verified in 24h.

- Developing local integrations with main accounting softwares.

- Optimised processes and documented all steps of the journey (best practices, playbooks, etc.)

I was part of the Spanish market launch for ViaBill. ViaBill provides a seamless BNPL financing solution for thousands of merchants and customers across the world. We're increasing average order sizes, providing low transaction costs and putting the customer in focus so they can get what they want, when they want it. We went from being a new solution, to being one of the key players in the BNPL scene in Spain.