Description

I am a Business Development Manager at TMA Digital Agency, a specialized programmatic advertising agency focused on helping brands, agencies and marketing teams launch, manage and optimize digital campaigns.

Through TMA, I can support clients looking to run programmatic advertising campaigns across display, video, rich media, CTV and audio, from the initial brief to campaign activation, optimization and reporting.

My role is to understand your objectives, budget, audience, formats and KPIs, and connect you with the right campaign setup through TMA’s specialized programmatic team.

If you are looking for a reliable partner to execute your programmatic campaigns efficiently and end-to-end, I can help you move from brief to execution with a clear focus on performance, operational excellence and measurable results.

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Soy Business Development Manager en TMA Digital Agency, una agencia especializada en publicidad programática que ayuda a marcas, agencias y equipos de marketing a lanzar, gestionar y optimizar campañas digitales.

A través de TMA, puedo acompañar a clientes que necesiten ejecutar campañas programáticas en formatos como display, video, rich media, CTV y audio, desde el brief inicial hasta la activación, optimización y reporting.

Mi rol es entender los objetivos, presupuesto, audiencia, formatos y KPIs de cada cliente, y coordinar la mejor solución junto con el equipo especializado de TMA.

Si estás buscando un partner confiable para ejecutar campañas programáticas de forma eficiente y completa, puedo ayudarte a pasar del brief a la ejecución con foco en performance, excelencia operativa y resultados medibles.

Industry field of expertise

Languages

Spanish
Native or bilingual
English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

TMA Digital Agency
Business Development Manager
June 2026 - Today (1 month)
Barcelona, Spain
Business Development Manager at TMA Digital Agency, a specialized programmatic advertising agency focused on end-to-end campaign execution.

I work with brands, agencies and marketing teams looking to launch, manage or scale programmatic advertising campaigns across display, video, rich media, CTV and audio.

If you need support to run a programmatic campaign, I can be your first point of contact: we review your objectives, budget, audience, formats and KPIs, define the right campaign setup and coordinate the execution with TMA’s specialized programmatic team.

We can support you with full campaign management, operational support, white-label execution or additional media buying capacity, helping you move from brief to activation, optimization and reporting with a clear focus on efficient execution and measurable results.
Programmatic Advertising Campaign Management Digital Marketing Strategy Business development Data analysis
Making Science
Senior Programmatic Consultant
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- Clients: Iberdrola, Mapfre & EAE.
- Full end-to-end management of international digital campaigns across Display, Video, Native, Search, DOOH, Demand Gen, and YouTube.
- Strategic collaboration with the planning team to define and implement high-performing campaign strategies.
- Budget optimization to ensure efficient allocation and maximize performance while maintaining profitability.
- KPI monitoring & optimization (CTR%, VW%, CVR%) to ensure data-driven decision-making and continuous improvement.
- Programmatic deal negotiation & management with key vendors to enhance media buying efficiency: Spotify, Netflix, etc.
- Data analytics & reporting, leveraging insights to drive campaign improvements and strategy refinements.
- Client-facing experience across diverse industries, ensuring seamless communication and execution.
- Tech Stack: Display & Video 360, Campaign Manager 360, IAS & Amazon Ads.
Accenture
Programmatic Advertising Specialist
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- Clients: Accenture, Just Eat, BBVA (Germany).
- Full end-to-end management of international digital campaigns across Display, Video, Native, Search, DOOH, Demand Gen, and YouTube.
- Strategic collaboration with the planning team to define and implement high-performing campaign strategies.
- Advanced keyword research and analysis using Google Keyword Planner to identify the most effective targeting opportunities.
- Budget optimization to ensure efficient allocation and maximize performance while maintaining profitability.
- KPI monitoring & optimization (CTR%, VW%, CVR%) to ensure data-driven decision-making and continuous improvement.
- Programmatic deal negotiation & management with key vendors to enhance media buying efficiency.
- Data analytics & reporting, leveraging insights to drive campaign improvements and strategy refinements.
- Client-facing experience across diverse industries, ensuring seamless communication and execution.
- Tech Stack: Display & Video 360, The Trade Desk, Campaign Manager 360, IAS, Google Ads, Google Ads Editor, Amazon Ads.