About Marce
With +8 years of experience in the tech industry, I have developed a deep understanding of marketing and e-commerce tools such as WordPress, Shopify, Zapier, Google Marketing Suite (Analytics, Ads, Tag Manager, Optimize, etc), Facebook Ads, TikTok Ads and several other tools.I specialise in managing cross-functional teams, developing project plans and implementing innovative solutions to meet business objectives.
Over the years, I have mastered the use and implementation of agile methodologies that have resulted in successful project deliveries and satisfied clients. As a Marketing Project Manager, I am committed to understanding the needs of my clients/stakeholders and delivering tailored solutions that meet their unique requirements.
I'm confident that my communication, collaboration and problem-solving skills enable me to lead cross-functional teams and deliver successful projects on time and within budget. Looking for a company where I can use my knowledge and skills to contribute to its success. Looking forward to learning and taking on new challenges.
[ Main Skills ]
- Performance Marketing
- Paid Media. Google Ads, Facebook and Instagram Ads, TikTok Ads.
- CRM Specialist covering Hubspot, Pipedrive and Zoho
- Inbound Marketing and Customer Acquisition.
- Google Analytics 4 & Google Tag Manager, KPIs, Dashboards and Reporting.
- Marketing and Workflow Automation with Zapier, Make, Unito
English
Fluent
Spanish
Native or bilingual
German
Conversational
Can work on-site
Valencia (up to 50km), Madrid (up to 100km), Barcelona (up to 100km), Ibiza (up to 100km), Palma (up to 100km)
Experience
- FullbackHead of Business & Tech ProjectsSOCIAL NETWORKSJanuary 2019 - Today (7 years and 6 months)Valencia, Spain2022-2023Responsible for building and implementing Martech solutions for +35 clients in under 4 years.Full project ownership, managing scope, schedule, costs, team, communications, quality and risks.Leading Software Development team using Agile methodologies (Scrum/Kanban) creating automatitions, Dynamic Reports and improvements on workflows.Implemented tech solutions such as CRMs, Cloud Storage and E-Commerce platforms for Business clients in education, travel, and finance sectors, with an average project implementation duration of 3 months.2019-2022Built and executed Paid Media campaigns for over 15 accounts across various channels including Google Ads, Facebook, and Instagram Ads.Managed the Marketing team and Marketing budget. +400k€ in adspend anually.
- Lima EstudioPerformance & Business ManagerSOCIAL NETWORKSJanuary 2019 - June 2021 (2 years and 5 months)Mar del Plata, Argentina- Desarrollo de estrategias de adquisición de usuarios en Facebook, Instagram, Google y LinkedIn- Búsqueda de nuevos públicos y audiencias en plataformas- Implementación de campañas de anuncios sobre calendario editorial- Ejecución de presupuestos y optimización en función de objetivos planteados- Validación de hipótesis y seguimiento de experimentos e iniciativas basadas en datos
- Rasanorte ADT TycoBusiness & Sales ManagerRETAIL (SMALL BUSINESS)December 2015 - December 2018 (3 years and 1 month)Mar del Plata, ArgentinaSuccessfully managed a yearly budget of $450k USD for Facebook Ads and Google Ads campaigns.Enhanced the performºance (+30%) of 50 telemarketers and 4 supervisors by implementing standardized reporting processes and closely monitoring key metrics.Leveraged data-driven insights to make informed decisions, driving growth and expanding target markets. Maintained direct communication with multiple stakeholders throughout the process.
Recommendations
Be the first to recommend Marce
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Licenciatura en EconomíaUniversidad Nacional de Mar del PlataEconomics - Finance Degree (unfinished) 68% approved. Relocated from Argentina to Spain, leading to departure from university.