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Dmitry RasinDR

Dmitry Rasin

Revenue Infrastructure & CX Systems Consultant

€850/day
Barcelona, ES
8-15 years

Average response time: 1 hour

About Dmitry

I help growing companies design and implement CRM, customer experience, and workflow automation systems that actually support scale.

If your teams are juggling disconnected tools, manual processes, or unclear responsibilities, I bring structure, clarity, and scalable system architecture.

With experience across SaaS implementation, customer success, business unit leadership, and founding a consulting practice, I combine strategy with hands-on execution. I understand both operational reality and commercial impact.

What I help with

• CRM and support system implementation and optimization
• Customer experience and service workflow design
• Automation strategy and tool consolidation
• Process mapping and operational clarity
• Scaling delivery and internal structures

Typical engagements

• Setting up or restructuring CRM and support platforms
• Improving adoption and lifecycle management
• Streamlining cross-team workflows
• Building scalable foundations before introducing AI or automation

I work from problem clarification to implementation and long-term scalability.

If you want structured systems instead of tool chaos, we should talk.
  • German

    Native or bilingual

  • English

    Fluent

  • Russian

    Native or bilingual

  • Spanish

    Basic

Can work on-site
Barcelona (up to 50km)

Experience

  • Noliam AG,
    Founding Partner
    July 2025 - Today (1 year)
    Zug, Switzerland
    Co-founded a Swiss-based SaaS consulting firm focused on enterprise CRM, customer experience, and workflow automation platforms. Built and scaled a structured delivery organization serving mid-market and enterprise clients across DACH.

    Key Achievements

    •Built and led an end-to-end consulting practice covering presales, architecture, delivery, and long-term account expansion
    •Designed scalable service portfolios and standardized delivery frameworks for enterprise SaaS implementations
    •Delivered 20+ mid-market and enterprise implementations across CRM, service operations, workflow automation, and analytics
    •Owned full engagement lifecycle: solution design, scoping, commercial proposals, staffing, governance, and upsell strategy
    •Established co-delivery and GTM partnerships with leading SaaS vendors
    •Built and managed seven-figure partner-influenced pipeline and recurring services revenue
    •Implemented QA, reporting, and performance management frameworks across delivery teams

    Focus

    Revenue infrastructure, customer experience systems, scalable consulting operations, partner ecosystem development.
    AI Automation Business development Customer Experience Strategic planning Change Management
  • demicon GmbH
    Senior Advisor / BU Lead / Head of People
    DIGITAL AND IT
    November 2019 - June 2025 (5 years and 7 months)
    Member of the leadership team of a 180+ employee IT consulting company.
    Built and scaled the monday.com business unit into the leading monday.com consulting partner in Germany at the time, before transitioning into Head of People to professionalize organizational structures during hypergrowth.

    BU Lead – monday.com Practice

    •Built the monday.com consulting unit from early-stage setup to market leadership
    •Developed GTM strategy, positioning, and sales enablement
    •Structured delivery processes, implementation standards, and partner collaboration
    •Hired and developed consultants to scale project capacity
    •Established DEMICON as one of the strongest monday.com partners in Germany

    Focus: Revenue growth, partner ecosystem building, scalable consulting operations.

    Head of People

    •Designed and implemented full PeopleOps framework (career paths, competency models, performance reviews, 360° feedback)
    •Introduced structured leadership development and workforce planning
    •Built HR KPIs and reporting for executive decision-making
    •Supported scaling from startup-like unit to structured multi-BU organization

    Focus: Organizational design, scalability, leadership enablement.
  • Atlassian/Revinate/demicon GmbH, EMEA
    Earlier SaaS & Cloud Roles
    August 2015 - September 2019 (4 years and 1 month)
    Built early career foundation in SaaS and cloud ecosystems across EMEA, working with enterprise clients and partner-driven go-to-market models. Developed strong understanding of ARR-based business models, enterprise sales cycles, and scalable technology positioning — experience that later translated into building and scaling consulting business units.

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Education

  • Diplom Finanzwirt, Hessische Hochschule für Finanzen und Rechtspflege
    2012

Skill set

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