About Veronica
Spanish
Native or bilingual
English
Fluent
Italian
Conversational
Experience
- AK Capital Research & DevelopmentEvent ManagerPRIVATE EQUITYNovember 2025 - Today (8 months)Valencia, Spain• • End-to-end development, planning, and execution of corporate events.• • Designed and managed event agendas, overseeing topic selection, speaker coordination, format development, and guest curation for 20+ corporate events annually.• • Logistical coordination, vendor supervision.• • Budget management.• • UTR Tournaments events coordination.
- FreelanceCommunication, Marketing & PR SpecialistRETAIL (SMALL BUSINESS)July 2013 - October 2025 (12 years and 3 months)Buenos Aires, Argentina• Comprehensive event management: Planning, coordination, and execution of corporate events, product launches, and brand experiences.• Strategic communication: Development of on/offline communication plans, including public relations, media analysis, and space negotiation.• Digital marketing and social media: Community management, conflict resolution, and metric analysis to optimize brand presence.• E-commerce: Management of online stores on platforms like Shopify, Etsy, and Tienda Nube, including inventory management and customer service.
- Think Argentina AgencyEvents, PR & CommunicationsRETAIL (SMALL BUSINESS)February 2012 - December 2013 (1 year and 10 months)Buenos Aires, Argentina• • Designed and produced luxury brand events for 200+ attendees, overseeing logistics coordination and vendor management.• • Developed communications strategies, marketing plans and media plan.• • Media relations. Press trip coordination.• • Budget management.• • Influencer Marketing, deals with celebrities & influencers.
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Education
- Advanced Program in MICE TourismBusiness &Tourism School. UCAMAdvanced Program in MICE Tourism
- Diploma in Brand Building.Universidad de Ciencias Sociales y Empresariales2009Diploma in Brand Building.