Description

I am a Brand & Marketing Communications Leader with more than ten years of experience helping organizations transform complex products and ideas into compelling brands, stories, and campaigns.

My career spans consumer brands, technology, and healthcare, giving me a unique perspective on how people connect with products across different industries and markets.

I specialize in shaping brand narratives, developing creative campaign platforms, and aligning stakeholders around a shared vision. Whether collaborating with global agencies, product teams, commercial leaders, or executive stakeholders, I enjoy bringing clarity to complexity and turning strategy into experiences that resonate emotionally and drive action.

Throughout my career, I have led integrated marketing initiatives, guided creative development, and built messaging frameworks that help brands feel more human, memorable, and relevant.

I am particularly passionate about the intersection of branding, creativity, technology, and human behavior, where meaningful ideas become powerful market stories.

Industry field of expertise

Languages

Turkish
Native or bilingual
English
Native or bilingual
Dutch
Conversational
Spanish
Basic

Workplace preferences

Can work on-site

Barcelona (up to 10km), Madrid (up to 10km)

Boston Scientific
Content Marketing & Brand Strategy Consultant
TECH
September 2024 - Today (1 year and 11 months)
Barcelona, Spain
• Developed and led integrated content and brand strategies across multiple healthcare and innovation portfolios, supporting international campaigns, product initiatives, and large-scale industry events across EMEA

• Translated complex technical and healthcare topics into clear, audience-focused storytelling that strengthened brand perception and customer engagement across diverse audiences and markets

• Created and directed multi-channel content across digital, editorial, social, presentation, and event platforms to deliver cohesive and impactful brand communication

• Shaped creative concepts, messaging frameworks, and campaign narratives in collaboration with cross-functional teams, product stakeholders, and external agencies across multiple business units

• Led creative development and content production workflows, combining strategic thinking with hands-on copywriting, concept visualization, and creative direction

• Enhanced content scalability and production efficiency by integrating AI-powered creative workflows and content generation tools while maintaining brand consistency and creative quality standards

• Collaborated internationally with marketing, UX, clinical, commercial, and leadership teams to align communication strategies with broader business and brand objectives
Content marketing Creative Direction Copywriting Content Strategy Brand Strategy
The 3D fact
Freelance Creative Consultant & CGI Content Producer
TECH
February 2021 - September 2024 (3 years and 7 months)
Barcelona, Spain
• Founded and operated an independent creative consultancy focused on premium visual storytelling, brand communication, and campaign concept development for international clients

• Collaborated with global brands including Philips, Miele, Ricoh, Spirited Union, and FNAC to develop visually driven brand experiences and customer-facing content

• Combined creative strategy, storytelling, and visual concept development to support product launches, brand campaigns, and digital communication initiatives

• Advised agencies and in-house marketing teams on creative direction, content workflows, and scalable production approaches across international markets

• Produced high-end visual and campaign assets that balanced aesthetic quality, brand consistency, and commercial objectives
Creative Direction Content marketing 3D Animation Art Direction Visual communication
Lukkien
Creative Producer
May 2020 - January 2021 (8 months)
Amsterdam, Netherlands
• Contributed to integrated campaign development and brand communication projects for international consumer and technology brands within a multidisciplinary creative agency environment

• Collaborated with creative, strategy, production, and client teams to deliver cohesive visual storytelling across digital, retail, and campaign touchpoints

• Supported the development of brand assets, campaign concepts, and customer-facing content aligned with global brand guidelines and commercial objectives

• Coordinated cross-functional creative workflows across design, CGI, photography, motion, and production teams to ensure high-quality campaign execution

• Gained hands-on experience in large-scale content production, premium visual communication, and integrated brand storytelling for international markets
CGI Post production Content marketing Creative Direction