About Sofia
Spanish
Native or bilingual
English
Native or bilingual
Experience
- DecathlonDesign & Internal Communications InternSOCIAL NETWORKSJanuary 2025 - Today (1 year and 5 months)Madrid, Spain• Designed the global newsletter (Winning Together) in Sarbacane, combining visual storytelling, copywriting, and brand consistency to engage international HR teams.• Built the One People Platform with WordPress Elementor, enhancing UX and centralizing global HR communication.• Created key visuals (posters, organigrams, slide decks), collaborating across teams with creativity and attention to detail.
- Frontier DiagnosticsUX/UI Design InternSOCIAL NETWORKSDecember 2024 - March 2025 (3 months)Madrid, Spain• Led the end-to-end UX/UI design of a mobile app for early cancer diagnostics, from user research to high-fidelity Figma prototypes. Conducted interviews with patients and doctors, mapped detailed user flows, and focused on making complex diagnostic information clear, accessible, and easy to navigate.
- We Jazz - Tinkle Communications S.L.Account Management InternSOCIAL NETWORKSJune 2022 - December 2022 (6 months)Madrid, Spain• Managed Canon Spain's social media presence, crafted copy for campaigns, coordinated collaborations with influencers, scheduled and published content across platforms, monitored engagement and audience insights, and delivered detailed monthly performance reports to support marketing strategy and brand growth.
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Education
- Master in Branding and Visual CommunicationsIED – INSTITUTO EUROPEO DI DESIGN2025Master in Branding and Visual Communications
- Bachelor´s in CommunicationIE UNIVERSITY2024Bachelor´s in Communication