About Sara
Spanish
Native or bilingual
Catalan
Native or bilingual
Experience
- Red BullRegional Field Marketing ManagerRETAIL (SMALL BUSINESS)June 2008 - July 2021 (13 years and 1 month)Barcelona, SpainResponsible for building the local face of Red Bull in the field in the most relevant way and in line with the global and national strategies and priorities.Build strong local networks including opinion-leaders and key influencers both online (social media) and offline.Create and implement marketing initiatives in the four key pillars of the marketing mix (Consumer Collecting, Sports, Culture and Communications) leveraging Sales Departments and new business opportunities and encompassing local needs and specificities and therefore impacting the heart of local consumers, ultimately leading to the successful development of the business.
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