About Sandra
English
Fluent
Catalan
Native or bilingual
Spanish
Native or bilingual
Experience
- FreelanceGraphic DesignerARTS AND CRAFTSJanuary 2021 - Today (5 years and 5 months)Hi, I’m Sandra López, the creative mind behind Sagittarius Studio®. I blend my passion for graphic design with my love for outdoor sports, crafting bold and unique visual identities that stand out. As a seasoned Graphic Designer and Apparel Designer, I specialize in creating eye-catching designs for sport and fashion brands that push boundaries and inspire.Whether it’s designing dynamic sports apparel or developing a brand’s visual story, I bring energy, creativity, and a keen eye for detail to every project. With over a decade of experience, I’ve worked with clients who value innovation and impact, helping them connect with their audiences in fresh and meaningful ways.Some of my clients:
- TAN LINE - I designed the artwork for the Summer '24 collection, collaborating closely with the owner to create a unique and delicate gallery of patterns inspired by the Mediterranean. Two of the designs were selected as trends by WGSN and are expected to be on trend for the next five years. I am currently continuing my work with them, designing future collections and contributing to branding.
https://tanline.cc/en/collections/maillots- IQOS (Philip Morris) - This project was a significant challenge for me, as I was tasked with creating the concept and design for a new product campaign, including the window vinyls for IQOS Spain’s stores.
I worked closely with the client, acting as the project manager between the design studio and them. I was responsible for applying the new brand identity across all content and designing daily social media posts. It was a great experience, as it gave me deeper insight into how the fashion industry operates.- CHANCE RUNNING - Content Creator and Graphic Design
- TWENTY ONE CYCLING - Marketing Manager and Graphic Design
- ROCACORBA GIRONA - Content Creator and Graphic Design
- VELOTEC - Artwork gravel kit
- SALIRE - Graphic Design
- Private Athletes - Artwork cycling kit
Say hi at [email protected] - TaboolaMedia Account ManagerTECHJanuary 2019 - December 2020 (2 years)City de Londres, United KingdomCampaign Strategy and Creative Solutions for the Enterprise clients of my BoB: HAVAS Media, OMD, WINK, Group M, Automotive, Health Care, Telco brands, Publishers, Arbitrage clients, etc.· Creating and managing Native Media Strategy Plan for my BoB.· Creating Sponsor Content campaigns, Video Brand Awareness and Video SC.Scaling and optimising campaigns to achieve Enterprise Clients KPI’s and Taboola business goals.· Analysing Data Insights to suggest Creative Insights by vertical and KPI developer.· Identifying advertiser opportunities to win effectively up-sell, and to establish long termpartnerships with clients.· Working with S2S implementation (Appsflyer, Adjust, Kochava, etc), Programmatic.· Client On-Boarding and daily contact to build a good relationship with them.· Managing a BoB of more than 150 Enterprise accounts, working together with the Sales Team.
- NewlinkBrand MarketingPRESS AND MEDIAMarch 2018 - September 2018 (7 months)Barcelona, Spain· Definir una nueva Estrategia de Marketing para Nespresso, y crear un nuevo Plan de Comunicación para la marca.· Creación de conceptos creativos para eventos de PR y presentaciones de producto. (Como por ej. Nespresso Atelier Distrito 22, 2018 - nespresso.com/es/es/atelier-distrito-22)· Creación de un plan de Influence Marketing, identificando los top influencers de España para incrementar la notoriedad de Nespresso e incrementar su alcance en los diferentes canales de comunicación.
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Education
- Management DesignESDi2015
- Master en Brand Strategy and Creative Brand ManagementUniversidad Pompeu Fabra - BSM2017