About Patricia
Spanish
Native or bilingual
English
Fluent
Italian
Fluent
Experience
- THE ECOM AGENCYPaid Media ManagerJune 2023 - Today (3 years and 1 month)• • Developed and implemented paid media strategies for DTC brands.• • Coordinated with creative teams to produce multimedia assets for campaigns.• • Analyzed media trends, oversaw budget allocation, and generated weekly reports.• • Handled client communication and satisfaction. Key• • Paid Media Strategy.• • E-commerce Growth.• • Client communication.
- DIMNIKO AGENCYLead Media BuyerSeptember 2019 - June 2023 (3 years and 9 months)• • Led and managed a team of media buyers and content managers, handling multiple e-commerce accounts.• • Managed client relationships, strategy presentations, and performance reviews.• • Oversaw paid advertising across several platforms, and developed internal processes and workflows. Key Skills:• • Team Leadership.• • Paid Media Advertising.• • Client Management.• • Process Building.
- 120ADVERTISINGPerformance Marketing SpecialistNovember 2018 - September 2019 (10 months)Limassol, Cyprus• • Managed media buying and strategy planning for e-commerce, finance, and retail clients.• • Handled client relationships and communication.• • Cross-team collaboration.
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Education
- Digital marketing certificateELEVATION ACADEMY2015Digital marketing certificate
- Degree in Hospitality & BusinessUNIVERSITY OF LEÓN2008Degree in Hospitality & Business