Name: Digital Marketing, SEO-Content & Copywriting
Price: 150 EUR
Availability: InStock

Languages

Spanish
Native or bilingual
English
Native or bilingual
Russian
Fluent

Workplace preferences

Can work on-site

Madrid (up to 50km)

Banco Santander
Customer Interaction Specialist
November 2025 - Today (8 months)
Madrid, Spain
Managed customer interaction and MarTech projects across international markets, working with Santander teams in the United Kingdom and the United States, and coordinating marketing, data, and technology stakeholders.
Redesigned customer journey measurement frameworks during the transition from Salesforce Marketing Cloud to Adobe Experience Platform, identifying discrepancies of up to 25% and improving the accuracy of campaign performance data.
Streamlined marketing and communications reporting, reducing preparation time by 70% and turning complex performance data into clear updates and recommendations for business stakeholders.
Marketing Automation Content Strategy Data analysis
A3Sec
Marketing & Digital Strategy Analyst
TECH
October 2021 - November 2022 (1 year and 1 month)
Developed and executed a multichannel marketing strategy across social media, website, email, and corporate platforms, increasing brand visibility by 30% and digital engagement by 25% in the cybersecurity sector.
Led the go-to-market launch of WOCU, a cybersecurity SaaS solution, driving a 35% increase in website traffic and a 20% growth in qualified inbound leads through HubSpot automation, SEO-driven content, and cross-channel campaigns.
Designed and optimized communication and nurturing workflows across key customer touchpoints, improving lead engagement by 22% and retention-focused campaign performance by 15%.
Managed brand positioning and digital communication for Spain & LATAM, producing tailored content for technical and executive audiences and contributing to a 20% increase in content-driven lead generation while ensuring consistent brand representation across markets.
ARISTON
Digital Marketing & Communications Specialist
RETAIL (LARGE RETAILERS)
November 2022 - November 2023 (1 year)
Leveraged marketing measurement frameworks including MMM, ROMI, A/B testing, web/app analytics, CAC, and CLV/LTV to optimize campaign performance, improving budget efficiency by 18% and reducing CAC by 15%.
Executed hyper-personalized customer journeys through Salesforce Account Engagement and Adobe Journey Optimizer (+CJA), increasing email open rates by 24%, CTR by 18%, and lead-to-customer conversion by 12%.
Supported online and offline marketing strategies across Spain & Portugal, contributing to a 20% increase in e-commerce sales and a 25% growth in digital engagement across key channels.
Collaborated on social media, e-commerce, and internal communications initiatives, helping improve customer retention by 10% and strengthening message consistency across 2 markets and multiple audience touchpoints.