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Paloma Blázquez TerrónPB

Paloma Blázquez Terrón

Marketing, Brand and Communication Specialist

€700/day
París, FR
8-15 years

Average response time: 1 hour

About Paloma

More than 9 years of experience to build strategies to develop and growth international business with corporate and consumer approach, in all marketing channels.
Creating 360° campaigns (PR, brand, media TV & Radio, content, social media, events, acquisition) and coordinate different teams and projects, managing important budgets in marketing.
My international scope (speaking Spanish, French, Italian, English) allows me to adapt to any type of company.
I've involved in the launch and growth of the main startups in the French ecosystem, I'm always ready to new challenges.
  • Spanish

    Native or bilingual

  • French

    Native or bilingual

  • Italian

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Freelance
    Freelance Brand & Communication
    November 2023 - Today (2 years and 7 months)
    Expert in different areas to develop the brand and communication of companies and startups, from the launch to the consolidated positioning. Public relations, brand campaigns, 360° activations, content marketing, product marketing, events, social media. Ability to work with companies in France, Spain, Italy, Latam.
  • Evaneos
    Country Manager Southern Europe
    December 2022 - August 2023 (8 months)

    • Leading Spain and Italy on market strategy, in line with company's vision and according to our budget and business objectifs
    • Develop local activations on marketing, brand and communication in each market
    • Coordination and spokesperson in press, events and fairs Scaling Evaneos and #BetterTrips in Spain and Italy - BCORP COMPANY CDD contract congé maternité
  • Qonto
    Marketing Brand Communications Specialist Manager
    September 2018 - August 2022 (3 years and 11 months)

    • Define and execute market entry and expansion in Spain from a communication perspective encompassing PR, Online and Offline marketing and brand awareness.
    • Build the content and editorial strategy, adapting the tone of voice across all touch points (PR, blog, social media, customer support, product).
    • Create and localize brand awareness and performance campaigns (influencers, marketing content, video interviews, branded content, events)
    • Define marketing and communication plans per quarter/annual and budget for different areas (PR, Brand, Partnerships, Content, Social Media, Events)
    • Manage and follow up in day to day task of a PR agency and create PR tool (Q&A, briefing, reporting, PR kit, press room)
    • Coordinated product launches defining the go to market plan
    • Develop partnerships collaborations and implement actions
    • Management Events and ecosystem advisor and a Community manager

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Education

  • Master 1 Information et Communication, Communication
    Université Rennes 2
    2015
    Master 1 Information et Communication, Communication
  • Bac+5 Lettres Modernes, Filología Francesa
    Universidad de Salamanca
    2013
    Bac+5 Lettres Modernes, Filología Francesa

Skill set (24)

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