Mónica Jiménez Corral

My journey didn’t start with a Wacom tablet in hand…

I used to work in the healthcare and quality management sector (yes, with lots of documentation, processes, and beautifully structured workflows). There, I learned to find order where others see chaos, to optimize, to analyze, and to understand not just systems, but people. I drew on my background in education and psychology, fueled by a lifelong curiosity about human behavior and how we interact with the world around us.

But there was a part of me that craved something more creative. So I set aside the spreadsheets and reports, and opened a blank Illustrator artboard.

Since then, I’ve been designing. I became part of a creative team working with luxury and hospitality clients on branding, promotional campaigns, marketing materials, and motion graphics.

Today, I blend structure with personality, creativity with purpose. I like to design with the belief that functionality without soul just doesn’t connect.