- CriteoAccount Strategist - Key & Growth CustomersTECHApril 2021 - January 2023 (1 year and 9 months)Barcelona, SpainManaged a portfolio of the region's largest retail and classified customers inorder to maintain and maximize their business objectives.Set & implemented strategies through quarterly and annual plans to ensureCriteo is well positioned within customers' digital activities.Constant cross functional collaboration with product specialists, operations andother internal teams to ensure the market's business is being catered to fromall relevant parties.
- CriteoAccount Strategist - Mid MarketTECHMay 2018 - April 2021 (2 years and 11 months)Barcelona, SpainManaged a large portfolio of SMB customers mostly in the retail vertical andassisted them in their journey to grow.Onboarded new customers to the Criteo platform to empower them with theself-service functionalities in order to manage their campaigns.Assisted customers on dismantling performance issues with the guidance ofrelevant operations teams to steer them towards success.
- PerformicsPerformance AnalystMay 2016 - March 2018 (1 year and 10 months)Beirut, LebanonHandled search, display & video performance campaigns from end to end for multinational, regional & local advertisers for the MENA region. Liaised with planning teams of different agencies under Publicis Media to set strategies & meet clients' digital objectives. Worked on several pitches with agency leads.
- Bachelor of ScienceLebanese American University2014Bachelor of Science (BS), Marketing
- Lebanese Baccalaureate, Sociology & EconomicsSaint Mary's Orthodox College2011Lebanese Baccalaureate, Sociology & Economics