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Melanie ZayatMZ

Melanie Zayat

CX Strategist

€400/day
Buenos Aires, AR
8-15 years

Average response time: 1 hour

About Melanie

I’m a CX & UX consultant with 6+ years working in fast-growing startups, helping teams reduce support volume, improve activation, and create seamless product experiences.

I specialize in:

  • In-app onboarding & flows (Userpilot, Appcues)
  • Knowledge bases & help centers that actually solve problems
  • AI-powered support automation (Intercom, Gorgias, GPT workflows)
  • Process optimization to scale customer experience without scaling headcount

I’ve led CX, UX, and Product projects for SaaS companies around the world — redesigning onboarding journeys, writing high-impact documentation, building AI chatbots, and shaping VoC programs.

My goal is to help your product grow by giving users what they need before they ask for it. Clear content, intuitive flows, and a friction-free experience.
  • Spanish

    Native or bilingual

  • English

    Native or bilingual

  • French

    Conversational

  • Italian

    Conversational

  • Hebrew

    Basic

  • Portuguese

    Conversational

  • Chinese

    Basic

Can work on-site
Buenos Aires (up to 50km)

Experience

  • ITTI
    CX Product Analyst
    May 2025 - Today (1 year and 1 month)
    ✨ Highlights: Analyze VoC data (NPS, CES, CSAT, and custom surveys) to identify trends and customer pain points Build dashboards and reports that empower teams to act on customer insights Translate qualitative and quantitative feedback into strategic recommendations
    Partner with Product, CX, and Marketing to prioritize initiatives based on customer data ✨ Leverage tools like Qualtrics, Konnect Insights, AWS (Quicksight, Athena), and Salesforce to scale impact
    Product management CX Strategy Product Strategy Documentation Product analytics
  • Mentors CX
    CX Mentor
    March 2025 - Today (1 year and 3 months)
    Providing strategic guidance on CX methodologies, user research, and customer success best practices. Helping professionals optimize user journeys to improve activation, retention, and overall satisfaction. Advising on the implementation of CX tools such as in-app onboarding platforms, AI chatbots, and VoC programs. Sharing insights on metrics and analytics to track and enhance customer engagement. Offering mentorship on career growth in CX and UX, including transitioning roles and developing key skills. Collaborating with mentees to solve real-world challenges and drive customer centric innovation.
    CX Strategy User Experience Onboarding Customer Journey Service design
  • Frank CX
    Co-Founder
    January 2025 - Today (1 year and 5 months)
    Buenos Aires Province, Argentina
    ✨ I specialize in:
    • Designing seamless onboarding journeys ✨
    • Crafting CX/UX strategies that drive engagement and retention
    • Partnering with teams to elevate the way they connect with their users
    Onboarding CX Strategy Customer Journey UX Writing Help Center

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Education

  • IT Project Management: Delivering successful IT projects UX/UI Design Conflict Management with Emotional Intelligence EF SET English Certificate 82/100
    IT Project Management: Delivering successful IT projects UX/UI Design Conflict Management with Emotional Intelligence EF SET English Certificate 82/100
  • Postgraduate Degree, User Experience Research
    Universidad de Belgrano
    2022
    Postgraduate Degree, User Experience Research

Skill set

Categories