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Luca Longo Senior UX DesignerLL

Luca Longo

Senior UX Designer
  • Suggested rate
    €450 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Luca's quote.
Location and workplace preferences
Location
Palma, Spain
Can work on-site at your office in
  • and around Palma (up to 50km)
Verifications

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Languages
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Skill set
Luca in a few words
11 years of experience in UX, web technologies, design, and marketing.

I help the company reduce costs and increase revenue by solving complex system-level design and marketing issues/problems, understanding various user types, and developing creative solutions that improve customer conversions, loyalty, and satisfaction.

I am working with brands like Easyjet, TUI Group, Barclays, Harrods, Sony, Iberostar, Hotelbeds, and more.

Mentoring design for the most important online UX Academies.
Experience
  • Iberostar Group
    Senior UX Designer
    TRAVEL & TOURISM
    May 2017 - September 2019 (2 years and 4 months)
    Palma, Spain
    The company increased 2018 sales by 9% from previous year, up to €3 billions.

    I worked as UX Desktop Manager, directly responsible for the conversion rate of the online website of the company iberostar.com. Main areas of my work:

    • Conversion Rate Optimisation
    • Information Architecture
    • Desktop User Experience Design
    • AB Testing and User Testing
    • Troubleshooting & Problem Solving
    • UX Research and Analytics review
    User Experience Design
  • Hotelbeds Group
    Head of UX
    TRAVEL & TOURISM
    February 2015 - May 2017 (2 years and 3 months)
    Palma, Spain
    The company increased 2015 sales by 10% from previous year, up to €4,048 millions.

    Re-building the entire Customer Experience and User Experience of the main online channels. I help the company to reduce costs and increase revenue by solving complex system-level design and usability issues/problems, understanding a variety of user types and developing creative solutions that increase customer loyalty and satisfaction with local and global multidisciplinary teams.

    I've managed these UX areas:
    • Conversion Rate Optimisation
    • Information Architecture
    • Visual Design (UI)
    • Web and Mobile User Experience
    • AB Testing and User Testing
    • Troubleshooting & Problem Solving
    • Cross-functional Teams
    • UX Research and Analytics review

    Team Builder.
    User Interface Design User Research User Testing User Experience Design
  • BAC Labs
    Director of Product Design
    E-COMMERCE
    March 2013 - February 2017 (3 years and 11 months)
    Dublín, Ireland
    I've managed Irish government projects with my team in the following areas:

    - Conversion rate optimization and analysis,
    - UX Design,
    - UI Development,
    - Web and mobile testing (user testing, ab testing)
    - HTML5 and CSS3 (Responsive, Bootstrap, LESS, SASS)
Recommendations
Education
  • Computer Science
    University of Pisa
    2012
    The BSc provides a student with a solid, in-depth background, in line with the innovation needs of the informatics field. The course further advances the student knowledge portfolio, in both the fundamental sciences and the engineering disciplines. This allows graduates to interact with engineering professionals from all different backgrounds. The course includes a first part which goes in-depth into engineering disciplines and completes the expertise on methodological disciplines and informatics.
Certifications
  • UX/UI Designer
    Cursoux.es
    2012