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Keren SykulerKS

Keren Sykuler

Digital Marketing Project Manager

€280/day
Barcelona, ES
8-15 years

Average response time: 1 hour

About Keren

I am a Digital Marketing Project Manager with more than 7 years of experience.

MA in Digital Content Management, I have proven experience working in multi-disciplinary teams, campaign creation, optimization and analysis, content creation, and digital marketing direction.

I like versatile and challenging projects, and I enjoy result-oriented work. I am enthusiastic about hearing of your project and working with you!
  • Spanish

    Native or bilingual

  • English

    Fluent

  • Hebrew

    Basic

  • Catalan

    Conversational

Remote only
Primarily works remotely

Experience

  • Wendy + David iLukaMedia.com
    Lead Digital Project Manager
    April 2021 - Today (5 years and 2 months)

    - Planning and coordinating production resources within the project timeline.
    - Definition of the requirements for each project client-oriented.
    - Creating CRO campaigns.
    - Maintaining QA standards and checklist, ensuring QA process is complete before roll-out and close of the project.
    - Reporting and research to improve conversion rate.
    - Analysis oriented to conversion rate optimization.
    - A/B Proposals to improve the user's engagement. Marketing Projects Management and Execution:
    - Email campaigns creation and lunch
    - Managing blog and social media posts lunch for the Clients
    - YouTube channel optimization
    - Client's Communication and Product Delivery
    - Data Studio reporting and Google Analytics Reporting
    - Google Ads optimization and performance. Ads creation and supervision.
    - Website development, landing page creation, and content fulfillment (graphics, copy, SEO).
    - Working with copywriters and creative team to ensure consistency is met with the marketing direction. Tools & Software I'm working with: ✔ Project Management Tools: Monday.com, Asana, Trello, Airtable ✔ Marketing Automation Platforms & Software: Leadpages, Freshdesk ✔ SEO Tools: Raven Tools, Bright Local, SEM Rush ✔ Content management systems: WordPress, Kajabi
  • Israel21C
    Senior Digital Marketing Research
    February 2021 - May 2022 (1 year and 3 months)

    - Analysis of Groundbreaking Israel Ambassador's program.
    - Consulting in website user's analysis behavior.
    - Analysis oriented to conversion rate optimization.
    - A/B Proposals to improve the engagement of the program.
  • Designdrives
    Digital Project Manager
    September 2021 - December 2021 (3 months)

    - Planning and coordinating production resources within the project timeline.
    - Maintaining QA standards and checklist, ensuring QA process is complete before roll-out and close of the project.
    - Product and opportunity analysis and research related to the UX Design market.
    - Freelancers research according to the company's needs.
    - Define requirements for customer experience. Tools & Software worked with: ✔ Project Management Tools: Notion.com, Figma.

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Education

  • Master en Gestion de Contenidos Digitales, Informática y comunicaciones, general
    Universitat de Barcelona
    2019
    Master en Gestion de Contenidos Digitales, Informática y comunicaciones, general
  • Google Analytics, Analitica digital
    Google Mobile Academy
    2019
    Google Analytics, Analitica digital

Skill set (12)

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