Description

Hi! I’m Judy, a Digital Strategist with 9+ years of experience turning brand goals into high-impact content. I blend creative writing with a sharp focus on ROI and KPIs.

How I can help you:

- Content Strategy: Tailored narratives for Instagram and TikTok that actually convert.

- Influencer & UGC: End-to-end management of authentic, high-reach campaigns.

- Digital Leadership: Managing high-profile events and multi-channel strategies (Ads, Video, Social).

- Copywriting: Creative and strategic messaging to boost your brand’s reputation.

I combine a senior strategic vision with a hands-on, creative approach. Let’s build your digital presence together!

Languages

Spanish
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Madrid (up to 50km)

Making Known
Head of Digital
January 2025 - Today (1 year and 5 months)
Madrid, Spain
Overseeing digital and content strategies for brands and institutions to enhance positioning, engagement, and brand reputation.

Leading multi-channel projects (social media, video, influencer marketing, UGC, paid ads, and events) while managing client relations and cross-functional teams.
Freelance
Marketing Social Media Executive
February 2022 - Today (4 years and 4 months)
Developing and executing marketing and social media strategies with a focus on results and ROI.

Creating strategic content and coordinating with teams to maintain brand consistency and maximize performance.
8Belts
Social Media Manager & Marketing de Influencia
EDUCATION AND E-LEARNING
October 2021 - September 2022 (11 months)
KPI-focused content planning and optimization across Instagram and TikTok.

Boosted engagement by 35% while leading digital activations for events and influencer-led campaigns.