Description

T-shaped marketer passionate about building impactful brands. As co-founder and CMO of an early-stage startup, I blend creative strategy with technical expertise to drive growth. A lifelong learner and storyteller, I bring curiosity, adaptability, and a results-driven mindset to everything I do.

Industry field of expertise

Languages

Spanish
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Madrid (up to 50km)

Audemic
Co-Founder & Chief Marketing Officer
January 2022 - Today (4 years and 5 months)
Durham, United Kingdom
Led marketing strategy for a global edtech platform, growing user base to 40k+ and generating £100k annual revenue
Executed multi-channel growth strategies (paid ads, SEO, content marketing) for user acquisition
Developed and implemented CRO strategies for user onboarding and retention
Built and managed a cross-functional team (dev, product, UX&UI, analytics, brand ambassadors) fostering collaboration
Led creative content initiatives (blogs, podcasts) with strong audience engagement
Established academic influencer partnerships for organic brand awareness
Directed web dev and design projects using WP and Elementor for seamless UX
Organized global events (APE 2023, VivaTech 2023) for increased brand visibility
Raised £500k+ in VC and angel funding through strategic storytelling and pitches.
PwC
Senior Associate Consultant
September 2015 - September 2020 (5 years)
Madrid, Spain
Cultivated interpersonal leadership skills by collaborating with multi disciplinary teams on high-profile M&A projects;
Gained expertise in strategic planning and client management, contributing to digital transformation initiatives;
Developed resourcefulness and adaptability by delivering results under tight deadlines in complex legal scenarios.