Jorge Fernando Gonzalez Mayada

I’ve been working both in permanent positions and freelance roles in the US, Canada, Switzerland, Brazil, Spain, Dubai, Argentina and Uruguay -my native land- for agencies like Accenture NY, Arnold, Droga5, CP+B, M&C Saatchi UK, Africa DDB Brazil, Leo Burnett Brazil, among others.

During this time, I’ve helped distinguished brands to improve their connection with their audience and helped some unknown brands to become more distinguished.

My passion for working with real insights and human connections -along with invaluable teammates- brought me great accolades. I’m honored to have received 5 Cannes Lions (2 Golds), 2 Grand Prix in FIAP and the Wave Festival, and multiple trophies from prestigious institutions such as D&AD, One Show, Clio, The New York Festivals, El Sol de San Sebastián, El Ojo de Iberoamérica, Effie Awards, Desachate and CCSP. Moreover, I was Uruguayan Young Lion, named Best Creative Director of the country, and jury member at El Ojo de Iberoamérica, Ad Stars Festival and IAB Mixx Awards. I also contributed to the success of agencies across the US and Latin America in securing new businesses like Buchanan’s, Pfizer, Jeep, Epson, Kraft Mayo, and many others.

A simple way of thinking, strategic creativity, storytelling knack and resilience are among the skills I’ve learned from world-class mentors I’ve met along the way. However, I still need to learn how to write a not-so-boring description of my career :)