Description

Trilingual GTM Architect | Ex-Founder | Revenue Operations & EMEA Expansion

I am a data-ruthless commercial operator who bridges the gap between high-level board strategy and frontline technical execution. I specialize in scaling VC-backed SaaS firms past the $10M ARR mark and architecting predictable market entry across Iberia and the Benelux.

THE PROOF (The What)

I don’t offer "advice"; I deliver revenue engines built on verifiable mathematics.

Scale:Contributed to scaling a B2B SaaS from its early stages to $60M ARR.

Velocity:Architected a proprietary sales engine that generated €6.1M in Total Contract Value (TCV) in just 10 months.
Execution:Proven 150-200 touchpoints/week outbound methodology to saturate target markets.

THE TOOLING (The Tech)

I leverage a "Digital Nervous System" to eliminate the manual overhead that kills margins.

AI-Augmentation:I utilize 260+ custom AI workflows and advanced LLM integrations to slash manual sales overhead by up to 70%.

The Math:My frameworks are built on the Six Pillars of Math: NRR, Pipeline Velocity, TTV, and rigorous CAC/LTV modeling.

THE OPERATING SYSTEM (The How)

According to my Predictive Index (Controller), I am a precision-driven operator who relies on facts, respects the math, and executes with urgency.

MARKET EXPERTISE

Geography:Deep expertise in EMEA expansion, specifically navigating the nuances of Iberia and Benelux market entry.

Linguistic Advantage:Native-level fluency in English, Dutch, and Spanish.

ENGAGEMENT FOCUS

I bid exclusively on high-stakes projects where the goal is rapid liquidity or long-term stabilization:

Fractional VP of Sales / GTM Leadership

Strategic Revenue Audits & Pipeline Velocity Optimization
B2B SaaS Advisory for PE/VC Portfolios

If your organization is bleeding revenue or struggling to penetrate the European market, let’s look at the math.

Industry field of expertise

Languages

English
Native or bilingual
Spanish
Native or bilingual
Dutch
Native or bilingual
French
Fluent
German
Fluent

Workplace preferences

Remote only

Primarily works remotely

COASTAL LIVING MARBELLA
Founder & Business Development Lead
REAL ESTATE
March 2025 - Today (1 year and 3 months)
Marbella, Málaga, Spain
• ● Founded and scaled a boutique real estate brokerage from €0 to €6.1 M in closed Total Contract Value (TCV) within 10 months, building complete commercial infrastructure from scratch.
• ● Architected a fully remote tech stack by integrating MLS/portal APIs and specialized CRMs, leveraging AI for content generation to reduce operational headcount dependencies by 70%.
• ● Maintained 100% pipeline visibility for stakeholders via async documentation (Loom/Notion) and transparent CRM reporting, ensuring zero communication friction across distributed networks.
• ● Closed enterprise-level asset deals up to €2M through consultative discovery and complex multi-stakeholder negotiation.
Negotiation Real estate Business development Sales funnel Customer Loyalty/ Retention
HOSTAWAY
Remote) Senior Account Executive (B2B SaaS
December 2017 - February 2025 (7 years and 2 months)
Barcelona, Spain
• ● Navigated post-Series A growth phase and established internal GTM structures, contributing to sustained triple-digit YoY growth as the company scaled to $60M ARR and 300+ employees.
• ● Engineered an outbound pipeline generating 30–40 targeted daily touchpoints with a 5–8% positive response rate, reliably yielding 2–4 qualified Discovery/Demo calls booked per week.
• ● Closed high-value outbound enterprise deals up to €33.6K ARR (€2.8K MRR) through full-cycle management from cold sourcing to onboarding, maintaining a solid 20–25% win rate.
• ● Slashed Time-to-Value (TTV) for complex mid-market accounts from 60 days to under 30 days by acting as a Solutions Consultant and pre-scoping API integrations prior to contract signature.
• ● Defended and expanded a $2.5M+ ARR portfolio, maintaining 110%+ NRR; successfully turned around a critical at-risk account, expanding their ARR from €19K to €28K within 6 months.
• ● Spearheaded a cross-functional feedback loop with Product and Marketing by compiling loss-data, resulting in refined outreach sequences that directly improved regional win-rates.
• ● Leveraged native Spanish and Dutch fluency to build psychological safety with local operators, reducing the outbound sales cycle by 15-20% (10-14 days) across the Iberia and Benelux markets.
CORREYVUELA
Sales Manager
June 2017 - October 2017 (4 months)
Barcelona, Spain
• ● Orchestrated a commercial penetration strategy that unlocked new market segments, directly accelerating regional revenue growth in alignment with Q3/Q4 targets.
• ● Engineered a reseller incentive program that rapidly expanded the partner portfolio and increased indirect sales volume.