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Irene GilIG

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About Irene

Soy la fundadora de Plázida, la consultora de Slow Branding y experiencias bonitas. Trabajo con Emprendedores activistas de todo el espectro del movimiento slow y con los que apuestan por modelos de negocio sociales, circulares, sostenibles, triple balance.

Convertimos tu sueño en una marca de impacto positivo.

Cuando hablo de slow branding me refiero al enfoque reflexivo, holístico e intencional para crear marcas que sean parte de las soluciones que el mundo necesita. Marcas que deseen hacer las cosas lo mejor posible en vez de lo más rápidamente posible.

Creo el mejor equipo para sumergirnos en tu proyecto de manera artesanal y personalizada. Te ayudamos a crear marcas que tengan sentido para ti, para tu cliente y para el mundo.

En el proceso, cuidamos la relación y los pequeños detalles para que el resultado final te produzca mucho orgullo. Así nos lo reconocen nuestros clientes.

Y te ofrezco los siguientes servicios:

Marcas Mínimas Viables: La estrategia, naming, creatividad y corazón que necesitas para los primeros estadios de creación de la marca de tu empresa. Ni más ni menos.

Mentorización: Acompañamiento en el proceso de hacer crecer y afianzar tu marca.

Marca personal: Cuando la marca de tu empresa eres tú, te ayudo a que tu proyecto emprendedor esté alineado con tu visión, valores y personalidad.

Ofrezco también experiencias bonitas que son aquellas que nos ayudan a desarrollarnos como personas y profesionales. Nos permiten pertenecer a algo más grande que nosotros mismos y sentirnos parte de una gran comunidad. Son de tres tipos: retiros, encuentros y formación.
  • Spanish

    Native or bilingual

Can work on-site
Madrid (up to 50km)

Experience

  • Plázida
    Founder
    November 2019 - March 2020 (4 months)
    Madrid, Spain
    From November the 1st, Plázida will no longer be a coworking space. We will always cherish the memories we created with the community in our spaces, but we're excited to introduce the new Plázida to you soon. With love, care, and the same values that have built our brand (minimalism, slow living, hygge, and conscious business), we're currently cooking up something new for our community. We can't reveal the details yet, but we will continue to serve our digital nomad, guiri, and entrepreneur community in Madrid. Above all, Plázida will always be a place where your ideas turn into reality.
  • Plázida
    Founder and Managing Director
    January 2018 - November 2019 (1 year and 10 months)
    Madrid, Spain
    Plazida helps freelancers, solopreneurs and digital nomads to find a community of like minded people, grow their freelance business and have a comfortable place to work. Plázida is the coworking that invigorates the digital nomad, entrepreneur and remote working community in Madrid. We invite you to become part of our community. We want your experience in Madrid to be the most enjoyable possible. That is why we have thought about all the small things that will make a difference and make you feel welcome and looked after. We organize events so you can meet people, collaborate with them, network your business, develop on a personal level, learn new things and have fun. "Plázida is a cozy and innovative space for digital nomads in Madrid that share their talent and sense of community. It's easy to feel at home and enjoy the bright and beautiful space to work on your projects in a calm place. Working in a building that has so much history and purpose gets your creative juices flowing!" - Kate Barnes, Advocacy Manager, Microsoft
  • grasp, Marcas con sentido, S.L.
    Founder and Managing Director
    October 2010 - March 2020 (9 years and 5 months)
    Madrid, Spain
    In November 2010 I set up my own branding consultancy, a small by vocation but big by ambition boutique which works in network with the best professionals in order to offer comprehensive brand projects for innovators and entrepreneurs.

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Education

  • Programa Ejecutivo Red de Industrias Creativas
    IED Madrid
    2017
    Programa Ejecutivo Red de Industrias Creativas
  • Postgrado, Management and Development of People -Talent Management
    ESADE Business School
    2010
    Postgrado, Management and Development of People -Talent Management

Skill set

Categories