About Fernando
Spanish
Native or bilingual
English
Fluent
French
Basic
Experience
- KDNS BikesCO-FOUNDERNovember 2023 - July 2024 (8 months)Madrid, SpainIn this project I have developed my own bicycle brand from scratch. I have been involved in the generation of the brand, product development, creation of e-commerce and the launch of the store, applying all the knowledge acquired in my professional career.
- ZIZERACCOUNT DIRECTORAugust 2017 - October 2023 (6 years and 2 months)Madrid, SpainI managed multimedia campaigns with my own team, taking on all the tasks involved in the media planning process (branding and performance). Also I worked for new business projects, developing strategies and pitching. I had the chance to work for brands in many industries like health care, travel, energy or finance among many others.
- DelidataxPRODUCT DATA MANAGEROctober 2016 - July 2017 (9 months)Madrid, SpainIn this position, my skills were focused on taking care of the company's products (DMP) for Spain, LATAM and the US. My main tasks were finding new ways to monetize audiences, negotiating with partners and account management , but I also worked closely with DMP/DSP/SSP creating data-driven campaigns for advertisers and agencies.
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Education
- Master in E-CommerceUniversidad Europea2023Master in E-commerce
- Master in Marketing & AdvertisingEUDE2008Master in Marketing & Advertising