Elsy Perez

Developed web applications for various company clients to streamline and digitize information workflows, resulting in up to a 35% increase in sales through SEO optimization and digital marketing strategies.

• Implemented Operations Management practices by designing KPIs based on user interactions across digital platforms (web applications, landing pages, Instagram, Facebook).

• Led performance improvements of existing client digital products by mentoring on best practices, creating dashboards, and designing tailored marketing strategies. *Restaurants Digital Menu and online ordering and delivery, Hotels booking and landing pages, online stores ordering and dashboard, Real State Booking and Sales online

● Diseñar Web site para la empresa orientado a atender el mercado nacional en Venezuela implementando una plataforma que permitiera el comercio online. ● Diseño y gestión de campañas publicitarias en google ads, facebook ads. Atención de chats y llamadas generadas de las campañas de marketing generando alto porcentaje de leads calificados y ventas concretadas reflejado en un ROAS 4:1.

Designed a company website aimed at serving the national market in Venezuela by implementing an online commerce platform. Managed and executed advertising campaigns on Google and Facebook Ads. Handled chats, messages, and calls generated by marketing campaigns, and designed and implemented email marketing strategies, resulting in a high percentage of qualified leads and closed sales — achieving a ROAS of 4:1 .