Description

I’m a results-driven Digital and Social Media Strategist with 12 years of experience leading a full-service agency and building high-impact social media strategies for global organizations, artists, and growth-focused brands.

My work includes clients such as The United Nations, The Olympic Games, and platinum-selling artists including Black Eyed Peas and Eagles of Death Metal, as well as startups, mid-sized brands, and SaaS-focused teams.

I specialize in custom social media strategies that drive brand visibility, engagement, and conversions across all major platforms. My background spans content strategy, campaign execution, and cross-industry project leadership.

Notably, I helped create the #1 Instagram Reel on the Black Eyed Peas account, generating 40M+ views, 1.7M likes, and 40K+ shares as of 2025.

I help brands turn social media into a measurable business driver.

Industry field of expertise

Languages

English
Native or bilingual
Spanish
Conversational

Workplace preferences

Remote only

Primarily works remotely

Social Unity Media
Social Media Strategist and Owner
SOCIAL NETWORKS
May 2019 - Today (7 years and 2 months)
Madrid, Spain
Founder of a one woman Social Media Agency, delivering tailored, data driven campaigns that enhance brand visibility, engagement, and audience growth across platforms for all clientele in their specialized industries. Achieved 32M views, measured by reels insights, by posting organic User Generated Content
Social media Content marketing Communication strategy Brand content
United Nations,
Communication and Social Media Consultancy
December 2020 - May 2023 (2 years and 5 months)
Directed social media and communications strategy for the 59th Commission for Social Development (CSocD59). Executed multi-platform content campaigns that boosted stakeholder engagement by 150%. Produced reports and analyzed metrics to refne strategy and enhance outreach efectiveness. Collaborated with cross-functional UN teams to ensure aligned messaging and consistent branding.
The Olympics,
Social Media Manager
October 2018 - August 2022 (3 years and 10 months)
Madrid, Spain
Coordinated content and social strategy for global platforms during the The 2018 Buenos Aires Youth Olympic Games and The 2022 Beijing Winter Olympics. Planned and executed live campaigns, leveraging real-time engagement to expand community impact. Implemented targeted campaigns driving signifcant follower growth and brand engagement. Monitored analytics to optimize strategies, ensuring alignment with Olympic Channel's objectives.