Description

Soy una Diseñadora de Producto e Investigadora UX con más de 8 años de experiencia internacional, especializada en crear soluciones digitales centradas en el usuario e intuitivas. Mi trayectoria abarca una amplia variedad de industrias, incluyendo healthtech, fintech, movilidad y educación, con un historial comprobado liderando equipos multifuncionales en diversas partes del mundo, desde Dubái y Singapur hasta Nigeria y Australia.

Mi enfoque combina creatividad, empatía y pensamiento estratégico para lograr resultados impactantes, como aumentar la participación de los usuarios y escalar productos a múltiples mercados. Mi formación académica incluye estudios avanzados en el MIT en Diseño y Construcción de Productos y Servicios basados en IA, lo que me permite integrar tecnologías innovadoras en diseños centrados en el usuario.

Me apasiona resolver problemas complejos, guiar equipos, y fomentar la colaboración en entornos ágiles. Además, fuera del trabajo, disfruto de la fotografía, los rompecabezas y construir conexiones significativas con las personas.

Industry field of expertise

Languages

Spanish
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Madrid (up to 50km), Sevilla (up to 10km), Barcelona (up to 10km), Bilbao (up to 10km)

Crypto & DeFi Startup
Senior UX Designer
October 2024 - Today (1 year and 8 months)
Singapore
I am currently working with a Singapore-based startup, designing and developing a cutting-edge cryptocurrency investment platform. Leveraging AI-driven portfolio recommendations, the platform empowers users to make informed investment decisions aligned with their financial goals and risk tolerance. My role focuses on creating intuitive, user-centric interfaces that bridge the gap between technology and finance, delivering seamless experiences for both novice and seasoned investors in the fast-evolving world of crypto and decentralized finance.
Netguru
Senior UX Designer & Team Lead
March 2021 - April 2024 (3 years and 2 months)
Madrid, Spain

Netguru
3 años 3 meses
Senior UX Designer & Team Lead
octubre de 2022 - mayo de 2024 (1 año 8 meses)

Careem: A Super App offering ride-hailing, payment, and delivery services. While there, I worked on Payments and Digital Wallets, where we conducted a full redesign of the billing experience and expanded services such as bills and recharges into additional UAE markets, including Abu Dhabi.

Moove: A pioneer in vehicle financing solutions for ride-hailing drivers. I contributed to the design and launch of the Moove Drivers App, empowering drivers with easy access to performance metrics, earnings, and a digital wallet for seamless financial management. My involvement spanned the full design lifecycle—from conducting research with drivers and stakeholders to launching new features and app releases. Krsital.ai: Digital wealth management platform that AI-driven investment solutions. Redesigned and launched a new app to deliver a seamless and intuitive experience for managing investments and personal wealth. At Netguru, I led a team of six designers, overseeing user research, iterative design processes, and stakeholder management, while thriving in Agile and cross-functional environments.
DR SMILE
SENIOR PRODUCT DESIGNER
MEDICAL
May 2024 - October 2024 (6 months)
Madrid, Spain
During my tenure as a Senior Product Designer at DR SMILE, I led the design of a mobile app that enhanced the orthodontic patient journey by offering comprehensive support, real-time guidance, and personalized treatment insights. This app successfully launched in over six markets within just two months, driving a 15% increase in daily active users compared to the previous version. My work involved conducting in-depth user research, A/B testing, and usability studies to ensure a seamless, user-centric experience. This role reinforced my ability to design impactful digital solutions that deliver measurable results while improving user satisfaction.