Description

With 20 years of experience in international digital marketing, I help companies and agencies design, automate, and optimize their content strategies using AI and advanced GEO & SEO.

My expertise combines AI-driven insights, multilingual content optimization, and performance reporting across French, English, Spanish, and German markets.

My Approach

I blend AI-powered semantic analysis, GEO-focused SEO, and multilingual content strategy to help brands achieve sustainable growth in visibility and qualified traffic.

My goal: to industrialize content performance while maintaining each brand’s local authenticity and tone.

Areas of Expertise

AI SEO Audits & Strategy — identifying growth levers through AI-driven keyword clustering, semantic mapping, and predictive content optimization.

AI-assisted Content Creation & Optimization — designing editorial guidelines, automating SEO optimization workflows, integrating AI tools (ChatGPT, Gemini...) into marketing processes.

GEO & Multilingual Strategy — localizing content and search intent for FR/EN/ES/DE markets while maintaining brand consistency.

Reporting & Performance Analytics — Looker Studio dashboards, SEO/SEA ROI tracking, AI-based performance insights.

Key Projects

Microsoft International – Adapted US global SEO strategy to the French market (+7% organic traffic on key pages).

Tenable (Cybersecurity) – Defined GEO semantic strategy and implemented AI-driven SEO dashboards for visibility insights.

FedEx Europe – Optimized multilingual content and unified SEO/SEA strategies across nine markets.

Etihad Airlines & Aerolineas Argentinas – Built a data-driven e-merchandising team using AI tools

Other clients: Danone, Voyage Privé, Vueling, Muchoviaje, Custo Barcelona, Filovent.

What I Offer

AI SEO Audits & Strategic Planning

Multilingual Content Optimization (FR/EN/ES/DE)

AI Implementation for Marketing Teams

Automated Reporting (Looker Studio)

Team Training on Generative AI for SEO

Industry field of expertise

Languages

German
Conversational
French
Native or bilingual
Spanish
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Barcelone (up to 50km)

Toulouse Business School
Digital Marketing teacher
EDUCATION AND E-LEARNING
April 2010 - Today (16 years and 2 months)
Toulouse, France
Teaching digital marketing courses to Master 1 & 2 and DBA students.
Apr 10 - Currently
Students love it! Based on ratings, I am reaching an average of 90% positive feedback.
Experts Marketing
Founder - CEO
DIGITAL AND IT
September 2008 - Today (17 years and 9 months)
Barcelona, Spain
Converting kick start ideas into sustainable e-commerce businesses

Started from scratch with Interdit au Public (DIY Private sales ecommerce platform) we set up content, customer service, logistic and marketing teams. After 3 years of collaboration they reached in 2016, 1 million monthly visitors, a turnover of €5M with and annual marketing budget of €1M.
Manage a team of up to 6 Experts Marketing dedicated to grow our clients’ sales through SEO and SEM campaigns. Turnover €400k

✓Attract: Attract qualified traffic for e-commerce and B2B clients by implementing a SEO strategy and SEM campaigns (Adwords, affiliate, Facebook Ads)
In 2017-2018 working for Microsoft France, we adapt and implement US global SEO content strategy for the French market. Our objective is to grow natural traffic and click conversion by 7% on targeted pages.

✓ Convert: Leading CRM and emailing strategy from leads acquisition to growth hacking In 2015 for weekendesk.es, we collected 100k targeted leads in 6 months which
were automatically qualified thanks to the setup of a growth hacking strategy.

✓ Retain: Set up of a strategic partnership with Sabre Airline Consulting in order to build an e-merchandising consulting team. We successfully rolled it out for Etihad Airlines and Aerolineas Argentinas (online merchandising sales now represents 7% of their business).
Other clients: Danone, Voyage Privé, Vueling, Muchoviaje, Splendia, Custo Barcelona, Filovent
seo Google AdWords crm Affiliation Google Analytics
Vueling
Travel Sales Director Barcelona.
TRAVEL AND TOURISM
January 2007 - December 2008 (2 years)
Barcelona, Spain
Implementing & leading the ancillary revenue strategy in order to maximise revenue generated per transaction. I was optimising current services related to travel such as insurance, hotel, car rental & implementing new business opportunities such as credit card or luggage fees, XL seat...
✓ Turnover: €24 million, I multiplied Ancillary revenue by 4 ✓ Launch 2 new successful products: Credit card fee & XL seat
seo Email marketing Google Analytics Growth hacking Google AdWords Facebook Marketing