Anyelisa Taveras

Built and led a pet tech startup focused on improving communication and care between pet care providers and pet parents. Responsible for overall product vision, go-to-market strategy, and team leadership. Designed and launched a CRM platform tailored for pet service businesses. Defined and executed product roadmap to support real-time pet updates, customer communication, and behavioral tracking. Introduced AI features for automated content creation, smart alerts, and media analysis. Developed pricing models for both B2C subscriptions and B2B SaaS tiers, balancing AI consumption and value delivery. Led customer research and early sales efforts, refining the ideal customer profile for international expansion. Built operational systems to enable scale while maintaining a lean and agile team.

Led end-to-end transformation of the customer experience by implementing automation, improving support flows, and embedding a culture of quality across the organization. Owned the product roadmap and collaborated cross functionally to deliver strategic outcomes. Designed and launched an automated support system with real-time guidance and behavioral triggers. Implemented a system to centralize and respond to app store reviews using AI-driven responses, reducing response time by 80%. Empowered non-technical teams to build and deploy intelligent assistants for internal and customer-facing use. Developed and led organization-wide quality processes, including feedback loops and training, in preparation for ISO 9001 certification. Supported ISO 27001 efforts and led agile teams using Scrum and Kanban to deliver on product vision.

• Implemented all operational processes for Xhinola, including designing the business model and defining the product roadmap.

• Led product delivery efforts, ensuring successful launches and customer satisfaction.

• Collaborated with the co-founder to drive company growth and strategic decision-making.