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António Álvares Martins

António Álvares Martins

Experienced Strategy Consultant, ex-McKinsey

€1,000/day
Madrid, ES
3-7 years

Average response time: 1 hour

About António

Strategy consultant expert in business strategy focused on Growth, Marketing, and Sales. Proven track record of managing complex, multi-stakeholder international projects working with C-level leadership. Strong problem-solving, analytical, and communication skills, powered by a creative and innovative mindset. Team player and innate leader, tech enthusiast, adept at developing and overseeing strategic brand and marketing plans
  • Portuguese

    Native or bilingual

  • English

    Fluent

  • French

    Basic

  • Spanish

    Fluent

Can work on-site
Madrid (up to 50km)

Experience

  • Ultra Strategy
    Independent Consultant
    CONSULTING AND AUDITS
    February 2025 - Today (1 year and 5 months)
    São Paulo, Brazil
    • Designed go-to-market strategy for AI legal tech SaS player
    • Transformation officer at leading commodity supplier and trader
    • Performed agrobusiness market study for global strategy consulting firm
    • Lead financial management modelling and strategy planning for commodity supplier
    • PMO for C-level agenda in lead commodity supplier and trader
    Go-to-Market (GTM) Strategy Commercial strategy Administrative and Financial Manager Transformation officer Project Management
  • McKinsey & Company
    Associate – Growth, Marketing and Sales
    January 2023 - January 2025 (2 years)
    Milan und Ratte, Zurich, Switzerland
    • Designed growth & marketing workshop for global luxury fashion group and for European beauty cosmetics player, led marketing, product & branding agenda
    • Developed go-to-market and marketing plan including definition of value proposition, pricing, business and operating model for new EU heat-pump producer. Achieved +€15M in sales in 1 st half of year 1
    • Developed of go-to-market plan for AI legal tech SaS player
    • Led culture & brand transformation effort for global professional services player
    • Defined new corporate governance oversight model and brand identity for international entities of global banking group
    • Headed sales acceleration for European bank, boosting productivity by 400% through better lead generation and improved sales processes
    • Led cost reduction initiative, challenging the budget for European Telco generating €20M in savings
    • Prepared business cases for new engagements in new business building: retail media for global travel operator (€75M), digital banking for telco player (€150M)
  • Accenture
    Management & Digital Consultant Trainee
    March 2017 - July 2017 (4 months)
    Lisbon, Portugal
    • Joined the development of digital marketing strategy for 2 global utilities' players, focused on RPA and AI opportunities for customer service and participated in development of new app through design thinking

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Education

  • MSc.
    University of Southern California (USC)
    2018
    MSc.
  • BSc.
    Nova School of Business and Economics
    2017
    BSc.

Skill set

Categories