Description

Make-it-happen oriented: proactive, self-starter and innately curious. 🚀

With 5+ years of experience in Trade Marketing & FMCG, I have mastered the art of driving growth through data-driven strategy and execution excellence. My goal is to help companies thrive by fusing the three master levers of any business: Sales, Marketing, and Profitability.

Languages

Spanish
Native or bilingual
English
Fluent
Portuguese
Conversational

Workplace preferences

Remote only

Primarily works remotely

Jacobs Douwe Egbert,
TRADE MARKETING SENIOR
April 2022 - Today (4 years and 3 months)
Barcelona, Spain
Coffee capsules category assistant in L'OR, Illy, Saimaza and Marcilla brands.
• - Lead and implement communication plans across POSM.
• - Business and Market Analysis through Nielsen and Kantar.
• - Assets co-creation and local adaptation.
• - Management with local events and creative agencies.
• - Monitors brand's performance per channel and retailers.
• - Collaboration in innovation launches projects.
• - Budget and invoices management through SAP.
• - Sell-in and Sell-out analysis.
Sales pipeline Corporate strategy Category Management Channel Management Trade Marketing
Graphic Packaging International,
MARKETING ASSISTANT EMEA REGION
February 2021 - February 2022 (1 year)
Spain
Leading packaging multinational.
Assistance and support to the global marketing team.
• - Support to the annual marketing plan and innovations.
• - Development of market research projects.
• - Design and coordination of promotional materials for 4 international business units and sales teams.
• - Database management.
Trade Shows Data-Driven Decision Making Corporate strategy Sales Management Trade Marketing
Somboon Legacy
MARKETING AND SOCIAL MEDIA
September 2020 - December 2020 (3 months)
Kita Pinocchio, Muentschemier, BE, Switzerland
• - Updating and programming content on social networks and website.
• - Creation and coordination marketing plan for 2 trade fairs and 4 events.
• - Design of promotional marketing materials.
Social media Content marketing Event Management Graphic Design Corporate Communications