Description

¿Tu empresa necesita cerrar deals más grandes, entrar al mercado ibérico o estructurar un proceso comercial que escale? Puedo ayudarte.

Soy consultor de ventas enterprise y business developer con más de 10 años de experiencia cerrando deals de $1M+ con empresas Fortune 1000 en España, Portugal y LATAM. He liderado territorios estratégicos en AWS y Oracle, alcanzando hasta el 225% de los objetivos de revenue y generando más de $4M en ingresos acumulados.

Lo que me diferencia es que no solo diseño estrategia — la ejecuto. He construido pipelines desde cero en mercados greenfield, negociado con C-level en múltiples industrias y liderado más de 150 iniciativas enterprise en cloud, Data Analytics, transformacion digital o Inteligencia Artificial Generativa.

Trabajo con startups SaaS, scale-ups tech y empresas internacionales que quieren acelerar su entrada o expansión en el mercado español y portugués.

Proyectos que gestiono habitualmente:

Auditoría y reestructuración del proceso comercial

Desarrollo de pipeline enterprise y prospección C-level

Implantación de metodología MEDDIC en equipos de ventas

Estrategia de entrada al mercado ibérico

Formación de equipos comerciales en ventas consultivas

Disponible en español, inglés.

Languages

Spanish
Native or bilingual
English
Fluent
Portuguese
Conversational

Workplace preferences

Can work on-site

Madrid (up to 50km)

Amazon Web Services (AWS) Iberia
Enterprise Territory Manager —
July 2022 - May 2025 (2 years and 10 months)
Madrid, Spain
• • Managed and grew a strategic enterprise portfolio across the Iberian market, targeting Fortune 1000 accounts with €100M–€900M in annual revenue, focusing on cloud transformation and SaaS adoption.
• • Achieved 225% of revenue targets and delivered 180% YoY portfolio growth through disciplined pipeline management, accurate forecasting, and disciplined MEDDIC-based qualification.
• • Closed complex, multi-stakeholder deals with an average deal size well above $100K, negotiating favorable pricing and commercial terms through value and ROI-based selling at C-level.
• • Independently prospected and built pipeline to generate greenfield opportunities, winning new logos across diverse verticals in Spain and Portugal.
• • Led 15+ enterprise initiatives in Data Analytics, Generative AI, and cloud observability, orchestrating cross-functional teams including SAs, partners, and executives.
• • Cultivated an 85% C-level engagement rate across the territory, maintaining robust relationship maps and multi-threaded stakeholder coverage.
• • Engineered and executed cloud migration and infrastructure modernization strategies in collaboration with leading technology partners (ISVs, GSIs).
Enterprise Sales Estrategia comercial Market Development Forecasting Strategic Partnerships
Amazon Web Services (AWS) LATAM
SMB Inside Sales Representative
June 2020 - June 2022 (2 years)
Bogotá, Bogota, Colombia
• • Drove new business development and cloud adoption across the SMB segment in Mexico, generating $2.5M+ in annual revenue and attaining 120% of revenue targets.
• • Ranked #1 in Latin America region (2021) for overall sales performance and pipeline generation.
• • Successfully added 80+ new customers by identifying and converting greenfield opportunities through direct field selling and partner channels.
• • Built and expanded a strategic partner ecosystem across Mexico to enhance market penetration and accelerate deal velocity.
• • Demonstrated consistent forecasting accuracy and adherence to a structured, repeatable sales process.
Oracle
SMB Territory Manager — Central America
July 2016 - June 2020 (3 years and 11 months)
Bogotá, Bogota, Colombia
• • Orchestrated enterprise software sales and market development across 5 countries (El Salvador, Honduras, Nicaragua, Costa Rica, Guatemala) via strategic channel partnerships.
• • Achieved 103% average annual revenue attainment, generating over $4.2M in total revenue over 4 years.
• • Delivered 70% YoY growth in partner-driven revenue and executed 75+ partner-led projects through Oracle's distribution network.
• • Developed 10+ strategic partner relationships and maintained a network of 100+ decision-makers across key accounts.