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Wassef Mahmoudi

Digital Analyst | GTM | BigQuery| GA4 | Google Ads

Can work in or around Frankfurt, Berlin, Munich

  • 50.041821
  • 8.584764
  • Suggested rate €650 / day
  • Experience 2-7 years
  • Response rate 100%
  • Response time 1 hour
Propose a project The project will begin once you accept Wassef's quote.

This freelancer has confirmed full-time availability in the past 7 days.

Propose a project The project will begin once you accept Wassef's quote.

Location and workplace preferences

Location
Frankfurt, HE, Germany
Can work onsite in your office in
  • around Frankfurt and 50km
  • Around Berlin and 10km
  • Around Munich and 10km

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

  • English

    Native or bilingual

  • Arabic

    Native or bilingual

  • French

    Native or bilingual

Categories

Skills (12)

Wassef in a few words

A digital analytics enthusiast, passionate about customer and user experience.

I've had the privilege of working with organizations with different challenges and scopes including e-commerce, lead generation, travel, and government websites

I bring to the table solid technical and analytical skills and concrete experience managing analytics projects.

I'm experienced in:
• Data collection & analytics: Google Analytics (GA4, GA 360), Firebase Analytics;
• Tag management: Google Tag Manager (client and server-side);
• Data visualization: Data Studio, Tableau;
• CRO/ A/B testing: Google Optimize, ContentSquare;
• Cloud & data: BigQuery, SQL;
• Paid compains optimatazion : Google Ads, Facebook Conversion API;

Experience

Woptimo International

Senior Digital Analyst

Paris, France

March 2022 - Today (6 months)

Client-side and server-side tracking. Advanced user journey analysis and custom reporting with BigQuery. Digital data migration. Data visualisation.

Framboise Consulting - Conseil en Franchise - Créez, Développons !

Traffic Manager

September 2021 - March 2022 (6 months)

Data and web analysis CRM project management Digital project management SEO SEA

Framboise Consulting - Conseil en Franchise - Créez, Développons !

Digital & IT

Junior Traffic Manager

Lyon, France

September 2020 - September 2021 (1 year)

Growth Hacking SEA SEO Campaign tracking Event tracking Traffic optimisation Website optimization

Groupe Keria

E-commerce

E-merchandiser

Grenoble, France

March 2020 - September 2020 (6 months)

E-merchandising
Online customers behaviour analysis
Product/line performance tracking and analysis
Creating online sales and special offers
SEO/Copywriting product pages

Pâtisserie Masmoudi

Digital Brand Manager

Sfax, Tunisia

September 2018 - December 2019 (1 year and 3 months)


-Product launch retro planning.
-In charge of the Marketing campaigns taking place both in the stores (20) as on social media. In charge of :
-2 websites.
-10 Facebook accounts.
-4 Instagram accounts.
-All of the Google My Business and Trippadvisor accounts.
-Copywriting.
-Costumer's Service.
-SEO.
-Monthly reports and analysis of different KPIs.

Education

Certifications