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Veda Dhage

Product manager/owner, Consultant

Works remotely from Amsterdam

  • 52.37243
  • 4.89973
  • Suggested rate €600 / day
  • Experience 2-7 years
  • Response rate 100%
  • Response time 24 hours
Propose a project The project will begin once you accept Veda's quote.

This freelancer is available part-time (Evenings & weekends) but hasn't confirmed their availability in over 7 days.

Part-time, Evenings & weekends

Propose a project The project will begin once you accept Veda's quote.

Location and workplace preferences

Location
Amsterdam, NH, Netherlands
Remote only
Primarily works remotely

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

  • English

    Native or bilingual

  • French

    Basic

Categories

Skills (19)

Veda in a few words

Experience in strategy and digital consulting with a demonstrated history of working in banking, high tech, non-profits, consumer goods and manufacturing sectors. I am focused on helping clients achieve a competitive advantage. I have a strong drive towards impact and change. Within the above sectors, I focus on advancing the commercial functions and go-to-market for my clients with topics like data-driven marketing, personalization, advanced analytics, transformation and strategy. Worked for clients across Europe, North America and Asia.
Well versed in Product Management and UX, I led Product teams to imagine high added value solutions on demonstrated problems, by combining user feedback and quantified data.

Curious, agile, emphatic and collaborative, today I want to put my skills to the benefit of your projects to develop products that are ever more engaging, efficient and differentiating from the competition.

My areas of intervention and other skills
1) Product Management
• Product strategy
• Roadmap and prioritization
• Identification of KPIs and definition of objectives (OKR)
• Dissemination of product culture and organization, mentoring
• Piloting discovery, delivery and growth

2)Design
• User research: observation, interviews, user tests, UX analytics, AB tests (persona, jobs to be done, experience maps)
• Design: ideation, evaluation, workflows, wireframes (design thinking, lean)

3)Tools
• Sketch, InVision, Zeplin
• Jira, Trello
• Google Analytics, Google Tag Manager
• AB Tasty, Google Optimize, Hotjar
• Notion, Slack

Experience

BNP Paribas - BNP

Banking & Insurance

Product Manager

Paris, France

May 2019 - May 2021 (2 years)

Develop product vision with stakeholders, define roadmaps and work on end-to-end product development and market strategy with a cross- functional team of developers, designers, and marketing managers.
•Developed dashboard to analyze product performance and market trends across EU, identifying new business opportunities projecting a 1.3M increase in user base over next three years
•Collaborated with 3rd party vendors to introduce prepaid card for long-term leasing clients, generating savings of 0.7M€/year and automating the billing process
•Automated B2B client onboarding process by creating one click registration for B2B customers, reducing onboarding time from days to minutes and bounce rates from 46% to 4%
•A/B tested a hassle-free maintenance service with partners, increasing engagement rates by 60%, and conversion translating to additional revenues of 1.8 €/year
•Developed a lean insurance claims prototype that dropped abandonment rates by 54%, streamlining UX flow
•Responsible for 3 product units and developing quarterly reports and product vision boards for the executive committee

Google - Alphabet/Google

Tech

Consultant

Paris, France

February 2019 - April 2019 (2 months)

Worked on the product and go to market strategy for YouTube Premium and Music’s launch in France
•Increased activation rate YTM, a challenger in a competitive music streaming market leveraging YouTube as in app download channel, shifting to a freemium model, and generating brand affinity with promotional campaigns
•Developed new product offerings, streamlined user interface and unique referral programs to drive up subscriptions

Konexio

Education & E-learning

Consultant

Paris, France

July 2018 - September 2021 (3 years and 2 months)

• Designed business model, pitches, and market expansion strategies to monetize a fund-based platform, winning first place
at the Google Impact Challenge, and EUSIC closing 200k € in funding
• Developed and presented business proposals, signing Accenture their first partner, and generating profit of 56k€

Infosys Consulting

Consulting & Audits

Consultant

Mumbai, Inde

October 2014 - May 2017 (2 years and 7 months)

Managed 2 of the top 8 client accounts representing over $320K in billings from design plans to execution
•Replaced Senior Manager to lead South American Business unit’s operational process projects which entailed dealing with 63 key business users and 25 technical consultants daily
•Led the Europe strategic plan definition for aiming to grow from €7Mn to €40Mn reporting to the CEO of Europe Business
Unit
•Streamline Coca Cola’s order tracking process by 93% in 4 months, by monitoring metrics and obliterating inefficiencies
•Partnered with a client’s EU subsidiary to expedite product launch by a year, preventing revenue loss of 15M €
•Trained and automated business data management process and reducing their workload time by 1,344 hours

Education