- HILLTOP MEDIA LLCSocial Media ManagerJune 2024 - Today (9 months)New York, NY, USADevelop and manage monthly content calendars, including content creation, copywriting, and collaboration with graphic designers to finalize impactful and visually cohesive content. Execute 3-5 weekly posts across Instagram, Facebook, LinkedIn, TikTok, and Twitter, tailoring platform-specific strategies to ensure consistent branding and audience engagement. Craft and distribute weekly social strategy emails outlining detailed plans, while leading 1-2 team meetings per week to align on goals, brainstorm new initiatives, and refine tactics. Design and execute email campaigns through Constant Contact, leveraging data-driven insights to optimize outreach and audience engagement. Create visually compelling graphics using Canva, supporting overarching campaign objectives and elevating digital storytelling.
- PLEASE READ MELifestyle WriterApril 2022 - Today (2 years and 11 months)New York, NY, USAWrite weekly personal essays on current events and life in New York City, Internet trends, and more. Create branded materials via Canva, share writing via scheduled Instagram, TikTok, and Twitter. Grow subscribers by 73% YOY and maintain readers through engaging stories and personalized outreach.
- Human Rights WatchSenior CoordinatorDecember 2020 - August 2024 (3 years and 8 months)New York, NY, USAWrote content and communications for events, emails, and donor communications, keeping the committee informed on projects. Planned fundraising, outreach, and cultivation events in New York, work with vendors, manage logistics, and oversee event volunteers. Organized 250+ person dinner, created run of show, lighting cues, managed volunteers and materials.
- Master of Public ManagementNew York University2020Master of Public Administration in Nonprofit Management,
- Bachelor of Science in Political ScienceSaint Joseph's University2018Bachelor of Arts in Journalism & Political Science