Suzy Todd, Marketing Strategy | Brand Management

Check out Suzy's expertise

A passionate marketer, who loves to engage an audience take them on a journey and drive change. With over 10 years marketing experience across sectors including, financial and professional, retail, legal, data/analytics and tech, I have a wide and varied understanding of different businesses and industries. Having spent years working for an American technology start-up, I have a wealth of experience in defining new processes to encourage scalability with limited resources and budgets.

Starting out as a freelancer, i want to help businesses of all kinds with any of their marketing needs. There's no project too big or too small that I wont find exciting! I love meeting people, learning more about different businesses, their services and most importantly, helping them achieve their goals.

Skills I have mastered include:

- Marketing Strategy

- Brand Management

- Content Creation

- Graphic Design

- Campaign Planning, Management and Execution

- Social Media Marketing

- Email Marketing

- Website Development

- PR

- SEO

But if there's something i can't do, I'll be upfront and honest but will find you someone who can!

Digital Hive

Director of Marketing

TECH

September 2019 - January 2023 (3 years and 4 months)

Edinburgh, UK

Digital Hive is an award-winning intelligent enterprise portal that brings multiple BI and Analytics systems together, in a single unified platform so that users can make better-informed, data-driven decisions. A Gartner 2020 Cool Vendor Winner.

Assimil8 Ltd.

Client Accounts and Campaign Manager

DIGITAL & IT

July 2018 - October 2020 (2 years and 3 months)

Nottingham, United Kingdom

During my time at Assimil8, I worked with the Managing Director and Sales team to develop and align the marketing strategy to match the vision of the business, ensuring it was the right fit. In September 2019 I began working a joint role at Digital Hive (Partner Company) as Marketing Director, before transitioning full time in October 2019.

Designed, created, and managed new website

Planned and executed all events – including partner events

Defined target clients and “customer” personas for go-to-market strategy

Managed all content generation (video, animation, blogs, thought leadership, info graphics)

Optimised content across multiple platforms - organic and paid search

Managing budgets and spend – including partner budget contributions

Social media marketing / management

Email marketing and automated journeys

Analytics and insight from all marketing activity

Tracked and reporting on ROI / CPA

Built and managed relationships with partners vendors (ThoughtSpot, IBM, Motio, Digital Hive)

Helped CEO build and create sub-brands for analytics solutions that were marketed

Carried out all lead generation activities and nurturing for all technologies and solutions

Assisted in building sales process with team

Anderson Strathern

Digital Marketing Executive

May 2017 - July 2018 (1 year and 2 months)

Edinburgh, UK

Check out Suzy's experience

BA Marketing and Sports Studies (Hons)

The University of Stirling

2012

BA Marketing and Sports Studies (Hons)

HND, Sports Coaching and Development

Edinburgh Telford College

2008

HND, Sports Coaching and Development