About Sophia
- Posting and managing campaigns across all social media platforms (Instagram, LinkedIn, TikTok)
- Email marketing automation
- Content creation
- Media kit creation for influencers
English
Native or bilingual
Experience
- VEIA Café & Clubhouse and Travel Content CreatorDigital Marketing SpecialistJune 2025 - Today (1 year)Madrid, SpainContent Strategy (Instagram, Facebook, TikTok, LinkedIn, Pinterest, Wordpress) Designing comprehensive brand assets and short-form video content Leading influencer collaborations, including drafting contracts and monitoring performance Track and optimize KPIs, focusing on reach, impressions, and conversion metrics to drive ROI
- BEDA ProgramLanguage AssistantOctober 2021 - Today (4 years and 8 months)Madrid, SpainDeveloping and facilitating cultural enrichment sessions Creating interactive learning materials, including presentations, worksheets, and discussions on literature, history, and customs Producing digital and print materials, including worksheets, video lessons, and interactive presentations
- UKEAS Education AgencyMarketing AssociateOctober 2019 - August 2021 (1 year and 10 months)Manila, Metro Manila, Philippines
- Social Media & Advertising: Developed and executed targeted customer engagement strategies via Facebook, Instagram, and Google Ads for multiple international branches
- Email & Video Marketing: Orchestrated email campaigns via Mailchimp for a 20k+ audience and produced YouTube scripts to drive brand engagement
- Study World Fair: Led end-to-end marketing for a bi-annual event, resulting in 3,151 registrations and a 26% attendance rate
- SEO & Traffic: Increased brand visibility by managing blog content and implementing SEO strategies to drive organic traffic
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Education
- Master in MarketingMaster in Marketing
- Diploma in Digital BusinessISDI - DIGITALENTDiploma in Digital Business