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Sofya B. Content Creation and Digital MarketingSB

Sofya B.

Content Creation and Digital Marketing
  • Suggested rate
    €1,068 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Sofya's quote.
Location and workplace preferences
Location
Dubai, United Arab Emirates
Can work on-site at your office in
  • and around Dubai (up to 50km)
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Languages
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Categories
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Skill set (7)
Industry fields of expertise
Social Networks
Fashion and Cosmetics
Sofya in a few words
Dynamic and innovative Founder/CMO with a decade of experience driving brand growth through digital strategies and compelling content creation. Expertise in fashion, beauty, and lifestyle sectors. Proven track record of building engaged communities and delivering impactful campaigns.
Experience
  • BOUGUESSA - LUXURY READY-TO-WEAR BRAND
    DIGITAL MARKETING MANAGER
    E-COMMERCE
    February 2024 - Today (1 year and 4 months)
    Dubai, United Arab Emirates
    Creation of the content calendar, curating themes and topics to align with brand communication strategy.
    Community management strategies to foster engagement, an enhance brand awareness, + 50% profile activity, +60% accounts reached +30% accounts engaged , +2,3% total followers on Instagram.
    Curated and designed weekly newsletters, 30% open rate
    Events organization including fashion show, photoshoot, and pop-up. Reach out influencers, negociation rates with talents agencies.

  • BAHAAR PARIS PREMIUM READY-TO-WEAR BRAND
    CO-FOUNDER / ARTISTIC DIRECTION
    E-COMMERCE
    January 2019 - Today (6 years and 5 months)
    Paris, France
    Crafted and executed engaging social media strategies across Instagram 53K, Pinterest, and TikTok.
    Orchestrated +15 photoshoots for campaigns and studio productions, managing a team of 6.
    Oversaw press and influence, established partnerships with over 100 micro & nano influencers in fashion.
    Advertising and communication artworks, and optimized e-commerce merchandising.
  • LA COULEUR DU MOMENT
    PERSONNAL BLOG AND SOCIAL MEDIA MANAGMENT
    SOCIAL NETWORKS
    January 2012 - Today (13 years and 5 months)
    Paris, France
    Built and engaged a social media community from 0 to 156k Instagram followers, 10k TikTok followers, and 2.51k YouTube subscribers.
    Produced engaging content formats, including reels, photos, editorials, contests, tutorials, stories, vlogs, and blog articles.
    Collaborated with A-list fashion, beauty, and lifestyle brands to create branded content including LVMH Group, L’Oréal, Accor...
Recommendations
Education
  • ARCHITECTURE DIPLOMA
    PARIS VAL DE SEINE
    2014
    Ecole d'Architecture de Paris-Val-de-Seine, 2014 (With Honors) Politecnico di Milano, 2012-2013