An experienced PR director, editor and journalist.
As a former partner in a London PR firm, I have led teams on media relations, investor relations, content creation and website design.
I have achieved international, brand-building media coverage for clients including a space tech company, Apollo Tyres, the Millennium Technology Prize, educational organisations and international charities. Outlets have included The Times, ITV News at Ten, Diary of a CEO podcasts, Metro and Reuters.
I have devised and created successful brand-building content for PR clients and for other national and international organisations such as Dassault Systemes, Unilever, Capita, Save the Children, Charities Aid Foundation, Nat West and Ulster Bank. This has included thought-leadership, content marketing, reports and SEO-led copywriting.
I was deputy editor of Reader's Digest and Head of Content (editor) for Saga. I have also written for Reader's Digest International, Daily Mail, Daily Express and The Independent.
I have written and overseen brand and revenue-boosting advertorials, brochures and charity appeals.
Sectors I have covered include finance, health, business, profiles (business and celebrities), sustainability, tech and human interest.