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Sara Thekkan

Marketing Consultant | Design Thinker

Can work in or around Munich

  • 48.152126
  • 11.544467
  • Suggested rate €680 / day
  • Experience 7+ years
Propose a project The project will begin once you accept Sara's quote.

This freelancer is available full-time but hasn't confirmed their availability in over 7 days.

Propose a project The project will begin once you accept Sara's quote.

Location and workplace preferences

Location
Munich, BY, Germany
Can work onsite in your office in
  • around Munich and 50km

Preferences

Business sector
  • E-commerce
  • Health & Wellness
  • Internet of Things (IoT)
  • Arts & Crafts
  • Fashion & Cosmetics
+8 other

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

  • English

    Native or bilingual

  • German

    Conversational

Categories

Skills (41)

Sara in a few words

Hello, I’m Sara :)

I’m a marketing specialist by profession. I love working with start-ups and brands to help grow their customer base through integrated marketing efforts. I have hands-on experience in developing and executing campaigns across channels like social media, email, in-app, website, events, SEO and PR. I have a strong acumen for strategies focused on growth, accumulated with years of experience working with (and at) marketing agencies, internal stakeholders, and leadership teams.

If this interests you, send me a message to see how I can help grow your brand.

Regards,
Sara

Portfolio

Experience

Serviceplan Group

Group Head, Growth & Branding  - As a freelancer

Munich, Germany

February 2022 - Today (1 year)


- Consulting and strategising for key international accounts: BMW, MINI and De'Longhi
- Team lead for paid campaigns and performance marketing, with a focus on growth
- Leading a team of 5 marketing consultants

Ezetap Mobile Solutions Pvt Ltd

Senior Manager – Marketing

Bengaluru, Karnataka, India

October 2018 - September 2021 (2 years and 11 months)


- Led performance marketing, and achieved 7x growth in sales and reduced cost of acquisition by 20x — during Demonetization
- Head of Brand, PR, content, product marketing, sales support and internal communication
- Built the social presence for Ezetap grounds up and organically gained ~60K followers
- Won over 10 globally recognised awards for Ezetap along with 100+ media mentions

Ezetap Mobile Solutions Pvt Ltd

Marketing Specialist

Bengaluru, Karnataka, India

April 2017 - September 2018 (1 year and 5 months)

Ezetap Mobile Solutions Pvt Ltd

Marketing Analyst

Bengaluru, Karnataka, India

September 2016 - April 2017 (7 months)

HCL Technologies

Associate Manager

April 2015 - September 2016 (1 year and 5 months)


- Digital marketing: Led social media and website content for the Engineering and R&D Services (ERS) division of HCL
- PR: Headed Analyst Relations for India geo—built and maintained relations with media stakeholders across the globe to help shape the HCL ERS brand
- Mobile app: Designed and launched an app for HCL ERS, curated its content and took care of its maintenance
- Inbound collateral: Took care of both content creation and curation for the overall branding of ERS. This included activities spanning marketing communication, internal and external campaigns.

HCL Technologies

Senior Executive

June 2014 - March 2015 (9 months)

HCL Technologies

Senior Management Trainee

Chennai, Tamil Nadu, India

May 2013 - May 2014 (1 year)

Siemens - Siemens

Summer Intern

May 2012 - June 2012 (1 month)

My short tenure of 2 months gave me a lot of exposure in the marketing of B2B businesses globally. The company, being a start-up, let me drive and be a major part of most of the marketing activities for the Branding of SFSPL pan India. I was the direct and only reportee to the Marketing Manager of SFS, India.

Growing Stars Inc

Customer Relations Manager

December 2010 - June 2011 (6 months)

Growing Stars is the pioneer in online tutoring in India. With individually tailored curriculum and one-on-one tutoring sessions, GS help children develop a renewed interest in learning. At Growing Stars, I dealt with customers globally, getting to know their expectations from the company and helping them in the most resourceful way and the company in the most profitable way.

GreenPepper Consulting India Private Limited

HR Associate

October 2010 - December 2010 (2 months)

GrennPepper is an HR Consultancy firm in Kochi, Kerala, Inida. During my short tenure of 2 months at GP, I was part of the Core Team and have conducted various interviews on behalf of different MNCs during their recruitment drive.

Education