Skill set
Industry fields of expertise
Ricardo in a few words
I make you look good!
I have 20 years of experience as a designer. I've worked with some of the biggest brands in the world offering design and branding support. I understand how to take briefs from start to finish, while doing work that meets your objectives.
I solve problems through graphic design and primarily love layout and branding projects. If you have a design problem, or business problem that can be helped with design, I'm your guy.
Experience
- Enuff AgencyCreative Director and FounderJanuary 2023 - Today (2 years and 4 months)In 2023, I founded Enuff Agency. Based in Ireland, we're all about delivering results that actually matter to clients.My role at Enuff Agency involves, business development, accounting, managing freelancers and external suppliers all while still being a graphic designer.My experience here includes:• Graphic Design focused on branding projects (logos and visual identity systems)• Graphic Design Support for small business• Managing suppliers and freelancers as required
- Cobblestone LearningGraphic and Learning DesignerJanuary 2020 - January 2023 (3 years)As a Designer at Cobblestone Learning, I've worked with clients to provide an to end learning solution. I'm involved in each step of the eLearning process from discovery and workshopping with SME's to developing full courses. In addition, I also play a role in supporting the marketing team with graphics and templates as well as the business development team with proposal design and ideation.My experience here includes:• Graphic Design for internal marketing and business development departments, including but not limited to Brand Strategy,CI guides, Social Media templates, Document templates, Website design, Proposal design and conceptualisation.• Graphic Design and Multimedia development in the Adobe Suite for eLearning clients – this includes graphic and video and animation work• Storyboarding• Development of courses in Storyline, Rise, Elucidat and Wordpress• Course promotional material including logos, teaser videos, branding and social media campaignsAchievements• Contributed to the company ways of working to increase quality in our design output• Established a new internal brand strategy based on customer profiles and brand purpose. This was rolled out via a new CI guide, aligning the website to the new look and tone of voice, and finally, new inbound and outbound marketing campaigns. The results of which have increased site retention, increased leads and conversions.• Assisted Forest Industries Ireland to launch their free to the public training platform - https://timberspec.ie/• Lead designer on various projects for multinationals and NGO's alike, including but not limited to: Coillte, Pfizer, Roche, NYCI, and Forest Industries Ireland
- Self EmployedFreelance CreativeJanuary 2017 - January 2020 (3 years)As a freelance creative, I helped clients solve various business problems through creative solutions.My experience here includes:• Logos• Brand strategy and implementation• Campaign strategy and implementation• UI and UX (websites and apps)• Print design• eLearning Graphic DesignAchievements• Established new branding for various clients including OBC Chicken and Meat, LIFT Coffee Company, The Whimsical Whisk, Monster Mouse and others.• Internal App solutions designed for ROCHE• Design of new websites for Surrey Scorchers and Stormers sports teams, resulting in higher retention and ticket sales.
Recommendations
Education
- AAA School of Advertising2005