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Reena Rajan

Strategic Communications Expert
2 recommendations
  • Suggested rate
    €650 / day
  • Experience8-15 years
  • Response time1 hour
The project will begin once you accept Reena's quote.
Location and workplace preferences
Location
Paris, France
Can work onsite in your office in
  • and around Paris (up to 50km)
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Skill set (19)
Reena in a few words
After my Masters in the UK and an exciting career spanning over 12+ years across the corporate and entrepreneurial realms, I am now in Paris living my latest adventure as a freelancer at a French communications agency that is part of the Omnicom Group.
I work with a diverse mix of clients like WISE (World Innovation Summit for Education), TotalEnergies, L'Oreal, LVMH, Airbus, Kering, Orange, Thales, BNP Paribas, Accor, Coty, and others on areas like strategic communications, culture transformation, communication campaigns, employer branding, and change management.

I would describe myself as a driven and creatively inclined individual who is passionate about creating culture change within organizations through innovative communication. I would love to do work that would creatively enable me to find solutions to problems with a meaningful impact.

I have designed award-winning campaigns that have created a measurable impact at some of the top FMCG brands in India. I am currently working with some great brands across the EMEA region on their transformation, communications, and employer branding campaigns.

I volunteer with the UN on projects and attempt French language immersion at a B2 level when I have time to spare.

I would love to collaborate on interesting projects or just indulge in a vibrant discussion around what's new in the world of communications - feel free to reach out and we can catch up over coffee and croissants!
Experience
  • Omnicom Media Group
    Account & Brand Director
    DIGITAL & IT
    March 2023 - Today (1 year and 12 months)
    Paris, France
    I support Auditoire/Omnicom's client, WISE (World Innovation Summit for Education) which is an initiative of Qatar Foundation that focuses on elevating the conversations and global efforts directed towards education with a special focus on developing countries. We work on communication consulting for the summit and various on-ground education focussed global programs and research under the WISE brand.
  • 13 Years
    Account Director
    CONSULTING & AUDITS
    May 2021 - Today (3 years and 10 months)
    Paris, France
    I worked as an Account Director at a global Comms startup agency based out of Paris. Obsessing over people strategies, internal communications, work cultures, and employee experiences is at the heart of our operations as an agency.
    Despite being a young start-up we have an impressive client list. I have worked with some amazing industry stalwarts like - Orange, LVMH, Chanel, Gucci, L'Oréal, Cartier, Coty, Renault, Accor, BNP Paribas, Thales, Airbus and Saint-Gobain.
  • The Coca-Cola Company
    Internal Communications Head | The Coca-Cola Company
    AGRICULTURE
    September 2018 - December 2020 (2 years and 3 months)
    Paris, France
    Led Internal Communications for the Indian bottling arm of The Coca-Cola Company. I worked remotely from Paris, France from Oct 2019 till Dec 2020. Ran an award-nominated intranet platform for 8k+ employees, keeping the employees engaged with innovative internal communications campaigns (highest engagement scores in the year 2018-19) and ensuring that the employees are proud and excited to work with the brand. I design communication strategy, create content, leverage multiple media channels, liaise with internal and external stakeholders to drive employer brand awareness.
    • Manage Multiple Channels: Transformed the Intranet (eKO) as the company's internal news engine on SharePoint; launched AI based Chatbot as the company's internal buzz feed; managed 'Yammer' as the social conversation space; leveraged digital spaces like screensavers, wallpapers, TV screens as effective creative channels of weekly content dissemination
    • Leverage External Channels: Engage with agency partners on content & strategy for website, media releases and social media platforms
    • Design & Create Content: Keen news and content orientation; create, design and publish content that is engaging & captures the company's cultural essence in sync with the external brand proposition; regular C-suite comms via thought leadership, CEO presentations for monthly townhalls, events, etc.
    • Enable Culture & Change Management: Content seeding and dissemination of information, across levels of the workforce, to build a culture of curiosity, inclusion, empowerment, celebration, accountability and collaboration
    • Partner with Internal Stakeholders: Partner with functions to create campaigns that strengthen internal employer branding and encourage employee brand ambassadorship
    • Won 2 awards for IC campaign's impact on Employee Experience in 2020; Finalist for 2 Global Leadership Awards
    • Won the 'Inspire the Extraordinary Award' for inspiring Diversity & Inclusion communication campaign in 2019
2 recommendations
VE
NP

Vivienne Edgecombe and 1 other person have recommended Reena

Vivienne EdgecombeVE
Vivienne Edgecombe
1/24/2025
FR: J'ai travaillé avec Reena sur plusieurs projets, et c'est toujours un grand plaisir. Communication claire, cliente réactive à mes questions, ouverte à de nouvelles idées. Je suis ravie de notre collaboration.

EN: I've worked with Reena on multiple projects over the last 4 years, and it's always a pleasure. Communication is clear, she's responsive to my questions and open to new ideas. I'm always happy to work with Reena.
Nupur ProthiNP
Nupur Prothi
Beyond built Pvt. Ltd.
1/23/2023
Reena is an exceptionally self motivated consultant who can take the project from concept to completion with ownership for the content and quality. Her sense of humour alongwith a seriousness towards deadlines and responsibility make her a delight to work with. We wish her all the best and give her a high recommendation.
Education
  • Master of Management
    University of Leeds
    2010
    Masters in HRM, Human Resource Management
  • Bachelor of Commerce
    Christ University, Bangalore
    2009
    Bachelor of Commerce, Finance