- TideCRM Manager - CreditFebruary 2023 - March 2024 (1 year and 1 month)-Development and management of a multi-channel CRM test-and-learn pipeline; -Development and implementation of CRM automation and personalisation solutions; -Managing retention CRM end-to-end; -Analysing campaigns and customer journeys and reporting out to stakeholders on trends and recommendations.
- ConsultMyApp - Mobile Marketing ExpertsSenior CRM ConsultantApril 2022 - October 2022 (6 months)London, UKClients included Trainline, PureGym & Hepsiburada
- ConsultMyApp - Mobile Marketing ExpertsMobile Marketing Consultant (CRM & ASO)December 2021 - June 2022 (6 months)CRM: -Assessment of client data and CRM practices and identification of areas for improvement; -Support clients in developing and refining communication strategies based on analysis of reporting metrics and industry best practices; -Provide technical support; -Build & maintain client relationships. ASO: -Refinement of ASO strategies across App Store & Google Play Store and subsequent optimisation of all elements of app store presence.