- PlummediacreativestudioWeb Experience & SEO Optimization Lead,DIGITAL & ITMarch 2020 - December 2023 (3 years and 10 months)Leeds, United Kingdom
- Enhanced visual appeal with custom graphics, leading to 25% increase in user engagement.
- Developed wireframes and mockups with Figma and Adobe, reducing project revisions by 30% and accelerating design processes by 20%.
- Designed user-friendly websites using WordPress, boosting user retention by 40% and increasing client referrals by 40%.
- Applied CSS, HTML, and PHP skills for custom WordPress designs, achieving 99% website speed performance .
- Implemented SEO strategies, increasing organic traffic by 34%
- Collaborated on SEO-friendly content, driving increase in content traffic.
- Managed PPC campaigns, improving click-through rates by 35%
- Conducted SEO audits and competitor analysis, boosting site performance by 25% and consistently meeting KPIs.
- Analysed web traffic patterns to identify opportunities for improvement.
- Supported optimum system integrity, security and performance with frequent monitoring.
- Guided decision makers in technological upgrades and new systems acquisitions.
- Mentored teams in SEO best practices, increasing optimized content output
- Built interfaces for data management and e-commerce, enhancing functionality
- Khadi LondonSEO & Web AdministratorE-COMMERCESeptember 2020 - October 2021 (1 year and 1 month)London, United KingdomBoosted website performance through regular server maintenance and troubleshooting for system stability.Enhanced user experience with dynamic content updates and optimized load times.Conducted site audits to improve compliance standards and SEO parameters, increasing organic search rankings by 20%.Managed regular data backups to ensure data preservation during technical issues.Monitored server hardware/software, ensuring optimal performance and quick issue resolution.Developed and executed website strategy, adding features to drive engagement and improve functionality.Handled WordPress management, theme building (Divi), and plugin updates using HTML, CSS, FTP, MAMP, PHP.Coordinated with development team for smooth feature launches and updates.Optimized website content for improved search engine rankings, driving organic traffic with on- and off-page SEO.Managed stock administration, order processing, return coordination.Analyzed site performance metrics to support strategic decision-making.Implemented software upgrades with minimal impact on website uptime and functionality.
- Bachelor of Arts: Design and Visual Communications, GeneralLeeds Arts University2020