Skill set (19)
Peter in a few words
• NL Copywriter – extensive digital and UX experience.
• MarCom creative/concept provider
• Certified strategist Inbound Marketing, Email Marketing, SEO, Content Strategy and Growth Driven Design
• Jury member BOCA Content Marketing Awards 2018-2019-2020
Experience
- the bridge bvbaOwnerJanuary 1993 - Today (32 years and 2 months)Brussels, Belgium
- Arval BNP Paribas GroupMarketing consultant - copywriterAugust 2022 - April 2023 (8 months)Zaventem, BelgiumOverall digital and analog copywriting support - CRM copy overhaul - Creative Direction and concept - Growth Driven Design website overhaul strategy
- INGConsultantJuly 2017 - December 2021 (4 years and 5 months)Brussels, Belgium- ING Copywriting Digital and UX copywriting - SEO implementation - Implementation brand guidelines - copy coaching and teaching. From July 2017 until December 2021
Recommendations
Education
- Mini MBA in Digital Marketing, Digital marketing and communication - content marketingRutgers Business School2018Mini MBA in Digital Marketing, Digital marketing and communication - content marketing
- Master of Mass CommunicationVrije Universiteit Brussel1981Master, communication
Certifications
- Inbound MarketingHubSpot2016
- Growth Driven DesignHubSpot2022
- Email MarketingHubSpot2023
- SEOHubSpot2023
- Social Media MarketingHubSpot2023
- Content MarketingHubSpot2023