Skill set (6)
Paula in a few words
👋 Hi there !
I guide brands, individuals, startups and investment funds to align with their higher purpose and to accelerate their social and environmental impact.
I spent 10+ years in entrepreneurship in the fields of sustainability, artistic direction, circular economy, communications, content creation, fashion and lifestyle. I do:
🖇️ artistic direction - visuals for events, brands, graphic design
🖇️ content ideation for articles, reports, videos and documentaries
🖇️ events curation - speakers, brands, talks, panels discussions
🖇️ events strategy - advisory, partnerships, marketing, team, write-up of job descriptions
🖇️ consulting on sustainability and regenerative topics - mainly in fashion, circular economy, consciousness
🖇️ speaking engagements, moderation during events or for podcasts
🖇️ guidance for entrepreneurs to establish their business and branding strategy
🖇️ guidance for individuals in switching to impact driven jobs and organisations
👩 Born and raised in Nice – South East of France, my curiosity and passion for travels lead me to study in Hong Kong, Singapore. Asia has become my home for a while and biggest source of inspiration. I am now back in Europe between Paris and Lisbon. I am spending a lot of time trying to bridge worlds between sustainability, spirituality, storytelling and business / personal development.
✍🏼 I also write about my passions for the world of the invisible here
Experience
- Green Is The New BlackCo-Founder, Partnerships & Branding DirectorJanuary 2017 - Today (7 years and 11 months)SingaporeGreen Is The New Black is a multi-media platform promoting conscious living in fashion, beauty and lifestyle. We do it through our media platform, our ethical marketplace and large scale events of more than 5,000 participants (on-site and online) which we called the Conscious Festivals in Singapore, Hong Kong, London and Paris. www.greenisthenewblack.com www.theconsciousfestival.com
- Time for the PlanetShareholderDecember 2020 - Today (4 years)Hong Kong, CW, Hong Kong S.A.R.Time for the Planet is a non-profit company that creates and finances companies that fight global climate change.
- Gone Adventurin (GA)Senior Project ManagerJuly 2014 - December 2017 (3 years and 5 months)SingaporeEach year our world throws away USD 80-120 billion worth of post-consumer waste. By 2050 we'll have more plastics in the oceans than fish. Asia is the biggest contributor to this profound mismanagement. Started in 2010, we are a B Corporation certified Business Consultancy & Program Execution Partner on a mission to unlock business opportunities from post-consumer waste in Asia. We enable companies to design business strategies around Zero Waste, deploy Circular Economy projects & contribute to the Global Sustainable Development Goals. We help you mitigate risk, get ahead of government regulations, build brand love & consumer trust, drive sales & engage employees, particularly us millennials that are all about a sense of purpose! Our Circular Economy work is currently focused on Indonesia, Philippines, India and soon on Vietnam, Thailand & Myanmar. Throw us a purposeful challenge and we'd love to work on it with you! See more at: http://www.goneadventurin.com/
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Education
- Master of ScienceESSEC Business School2015Master of Science (MSc), Business Administration and Management, General
- Licence 3, GestionUniversité Paris Dauphine2015Licence 3, Gestion
- Bachelor of BusinessThe University of Hong Kong2012Bachelor in Business and Administration