Browse profiles Post a project
Malt welcom

Welcome to Paula's freelance profile!

Malt gives you access to the best freelancers for your projects. Contact Paula to discuss your project or search for other freelancer profiles on Malt.

Paula Marin Cela

Performance Marketing I Social Ads I Google Ads🚀

Works remotely from Barcelona

  • 41.400347
  • 2.159592
  • Suggested rate €300 / day
  • Experience 7+ years
  • Response rate 100%
  • Response time 1 hour
Propose a project The project will begin once you accept Paula's quote.

This freelancer is available part-time (2 days per week) but hasn't confirmed their availability in over 7 days.

Part-time, 2 days per week

Propose a project The project will begin once you accept Paula's quote.

Location and workplace preferences

Location
Barcelona, CT, España
Remote only
Primarily works remotely

Preferences

Project length
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

  • Spanish

    Native or bilingual

  • English

    Fluent

  • Catalan

    Native or bilingual

  • German

    Conversational

Categories

Skills (26)

Paula in a few words

Soy una profesional del marketing con más de 10 años de experiencia a mis espaldas. Tengo una formación muy creativa que, juntamente con una carrera altamente centrada en obtener resultados, y mucha experiencia en mercados y verticales diferentes, me hace tener una visión verdaderamente holística de muchas de las competencias del marketing digital.

Durante los últimos años he desarrollado una verdadera pasión por la digitalización y la forma en que redefine y lleva las interacciones entre las empresas y sus clientes al siguiente nivel. Por eso ahora, como freelance, me entusiasma poder ayudar a impulsar proyectos que se encuentran empezando o bien estancados, a conseguir sus objetivos en el mundo digital.

Experience

Freelance, self-employed

Performance Marketing Specialist  - As a freelancer

Berlin, Germany

January 2020 - Today (2 years and 9 months)

Leverate Media GmbH

Senior Digital Campaign Manager

June 2017 - April 2019 (1 year and 10 months)

Foodpanda

Senior Display Marketing Manager

Berlin, Germany

March 2017 - June 2017 (3 months)

Foodpanda

Display Marketing Manager

Berlin, Germany

January 2014 - February 2017 (3 years and 1 month)


- Planning and rollout of display campaigns in Facebook, Twitter, Instagram and GDN (desktop and mobile) for more than 20 countries in Europe, Asia, South America and Africa.
- Performance optimization to ensure monthly KPI's
- Analysis of in-house reports, google analytics data and FB and Twitter audience insights.
- A/B testing of campaign structure, audiences and creatives.
- Monitoring monthly budget.
- Software: Facebook Power Editor, Twitter Ads, Google Adwords, Google Analytics, Sisense, Google Tag Manager, Google Merchant Center and PMD's such Smartly and SocialMoov.

GLOSSYBOX

Online Marketing Intern

April 2013 - October 2013 (6 months)

Global set up, optimization, analysis & reporting of:
  • Display and remarketing campaigns on the Google Display Network (GDN)
  • Display campaigns in Doubleclick for Advertisers (DFA)
  • Facebook ads Creatives, adtexts and landing pages A/B testing. Monitoring the budgets.

Transmediale Berlin Festival

Video blog Producer

January 2013 - February 2013 (1 month)

Producer in Transmediale Berlin Festival 2013 Video blog. My main tasks were:
- Shooting and editing a daily video.
- Daily interviews with the artists.

Education