Oliver Budworth

Marketing consultancy and growth strategy for scale-up agencies and brands, developing GTM propositions, service and organisational design, support with campaigns and pitches. Key achievements:

• Developed new brand proposition for Giant Digital, then consolidated all agency services into new suite of agency products.

• Led various pitches resulting in the agency winning their largest account (INEOS)

Part of the C-Suite, helping the agency redesign its core offer through a rebrand and revised service offering. Key achievements:

• Developed new strategy team and in partnership with COO, a new agency process for improved creativity across all work.

• Oversaw multiple pitches resulting in new account wins including AtoS and AWS.

Developed the strategic practice and department at the agency, building a diverse team of specialists in brand, comms and customer experience strategy. Helped redefine the agency model including the creation of cross-departmental teams, implementing connections planning into the creative process, and adding more rigour around qualitative and quantitative research. Key achievements:

• Led and overseen pitch-winning strategies for AWS, Cisco contributing to £multi million growth in the business.

• Launched Strategy School – a 10-week programme to teach strategic fundamentals to employees in other departments in the agency

• Won multiple awards (creative, CX) for strategic work on ServiceNow.