About Niklas
Niklas suma 20 años de experiencia en Country Management y Dirección Regional. Ha establecido y desarrollado filiales de ventas multidisciplinares con éxito y ha dirigido unidades multirol dentro de la multinacional sueca Telelogic y, más tarde, en IBM Software. Aunque de origen sueco, ha desarrollado su base en el sur de Europa, trabajando actualmente desde Barcelona, España. Se especializa en los retos del liderazgo y la dirección comercial en ventas complejas de sistemas de alto valor en mercados B2B.
Example Consultancy, Coaching and Training Assignments:
Global GIS technology manufacturer - Programa avanzado de Dirección de Ventas - Liderazgo y Gestión
Industrial leader in Electrical supplies - 25 countries - Excelencia Comercial - European Sales Management Excellence
Global Industrial Enclosures manufacturer - Advanced Sales Management - Evaluación de madurez - 10 países
Professional Appliances and Kichen supplier - Creación & Anclaje - Manual de Ventas de Valor, ventas directas/indirectas
Major Swedish Defense company - Modelos de Trabajo y Descripción de Puestos - Managers y Dirección
Multi country clusterbased Contract Manufacture - Liderazgo & dirección comercial - coaching individual y apoyo a Director
Laser and Ink marking technology manufacturer - Manual de ventas & Playbook - ventas complejas,, proyectos y soluciones
Greenhouses and Agricultural Textile Solutions Supplier - Evaluación y Modelo para Key Account Management
Medical patient communication and triage platform SaaS Developer - Manual y guía por fases para el establecimiento de filiales internacionales
Digital transformation consultants in 8 countries - Formación y coaching en tecnicas comerciales y Sales Management
Clientes Varios . Perspectivas de clientes y empleados: estudios, investigación y análisis sobre actitudes y percepciones de stakeholders internos y externos
Swedish
Native or bilingual
Spanish
Native or bilingual
English
Native or bilingual
Catalan
Fluent
German
Conversational
Can work on-site
Barcelona (up to 50km)
Experience
- WattwinSales & Revenue Director - interimENERGY AND UTILITIESAugust 2025 - Today (10 months)Barcelona, SpainI’ve joined Wattwin to do one thing: scale revenue with structure and pace while laying the foundations for international expansion. Wattwin is an all-in-one sales + project management platform built for the energy transition—used by installers and energy suppliers to design, sell, install, and manage projects in solar PV, aerothermal heat pumps, EV charging and batteries on a single stack.My mandate is to turn that product strength into predictable, repeatable growth. What I’ll drive:•Clear ICP and value prop for Utilities and Installers; sharp, vertical plays.•A tighter GTM engine: packaging & pricing, partner motions, pipeline quality, forecasting you can trust.•A practical sales playbook and coaching culture.•Alignment across Marketing, Sales, Customer Success & Product to shorten cycles and lift win rates.Why now: Momentum is real, after a tough 24, the market is stabilising and consolidating —we will be there helping customers electrify faster with less friction—we’re building a revenue machine designed for this context.
- Articae Smart TechnologiesAdvisor and Mentor - B2B SalesENERGY AND UTILITIESMarch 2023 - January 2024 (10 months)Valladolid, SpainReviewing, coaching, and mentoring B2B value creation sales for the Articae team, bringing smart technologies and IoT for energy efficiency in air conditioning and refrigeration - HVAC and coolers in Industry 4.0.Working with the founder and CEO to develop a Sales Execution strategy for taking Articaes' innovative offering to the market.
- Sales Managers CornerPartner and Principal ConsultantCONSULTING AND AUDITSJanuary 2017 - Today (9 years and 5 months)Barcelona Metropolitan Area, Barcelona, SpainThe Sales Managers Corner is a new star on the management horizon - We provide end-to-end programs, training, coaching and support that help B2B Sales Managers and Sales Directors truly excel at what they do! You will find tools, methods, real-world cases and examples mixed with a wide experience base from subject experts, and the opportunity to share with sales directors in other companies and industries. Come visit us, learn, develop and share your best practice, knowledge, stories... Welcome!
Recommendations
Be the first to recommend Niklas
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master of ScienceLunds tekniska högskola1997MSc, Computer Engineering
- Master of ScienceSanta Clara University1996Master of Science (M.Sc.), Computer engineering - Exchange program