I’m a London-based UI/UX designer from Viet Nam. I design experiences that spark new discoveries and interests.
Most recently, I was growing a user base for VEED.io, an on-browser video editing tool. Before that, I was at Lightricks, re-building AI-powered photo editing app Photoleap and its workflow. And at the start of lockdown, I designed and built in-app HTML5 microsites (aka 'H5's) at TikTok.
I spend most of my time ideating and prototyping on Figma/FigJam, informing design decisions with the help of Amplitude or Tableau. Sometimes, I tinker with Lottie and ProtoPie, and build sites on Webflow and EditorX.
Some of my favourite past projects can be found here: nhidesign.co.uk