Skill set
Industry fields of expertise
Nevena in a few words
✔️ 𝐖𝐡𝐲 𝐜𝐡𝐨𝐨𝐬𝐞 𝐦𝐞?
I focus on understanding your brand’s mission and values, transforming them into powerful narratives that resonate with your target market. Whether it’s website copy, blog posts, email marketing campaigns, or SEO-optimised content, I create words that work as hard as you do.
✔️ 𝐌𝐲 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡?
It’s all about blending creativity with strategy. I believe in using data-driven insights to shape content that sounds great and achieves your business goals. I focus on creating engaging, actionable content that builds brand loyalty, drives conversions, and boosts your bottom line.
✔️ 𝐖𝐡𝐚𝐭 𝐝𝐫𝐢𝐯𝐞𝐬 𝐦𝐞?
Helping businesses tell their story in a way that makes an impact. I’m passionate about using the power of words to solve problems, elevate brands, and create meaningful connections between businesses and their customers.
Experience
- GREAT COPYCopywriter | SEO Specialist | Email Marketing ManagerDIGITAL & ITOctober 2023 - Today (1 year and 7 months)Novi Sad, Serbia✔ Developing and executing strategic email campaigns that achieve high engagement and conversion rates✔ Crafting persuasive email copy with clear CTAs, driving recipient action and boosting click-through rates✔ Generating creative content ideas aligned with brand values and audience needs, enhancing brand consistency✔ Implementing SEO best practices to optimise content, resulting in improved search rankings and organic traffic✔ Conducting comprehensive SEO audits, providing actionable recommendations to enhance website performance
- ANIMAL ADVOCACY CAREERSSEO & Content SpecialistDIGITAL & ITOctober 2023 - June 2024 (9 months)Novi Sad, Serbia✔ Supporting social media management, contributing to increasing engagement and follower growth✔ Creating and optimising high-quality content tailored to target audiences, driving visibility and interactions✔ Implementing effective SEO strategies, improving search rankings and organic traffic✔ Managing online communities to foster engagement, build trust, and strengthen brand presence
- SPARTANMarketing SpecialistSPORTSApril 2020 - October 2023 (3 years and 6 months)Novi Sad, Serbia✔ Designing and executing social media campaigns that successfully promote Spartan Race events✔ Developing engaging, creative content tailored to each platform, increasing audience interaction and shares✔ Managing online communities, fostering active participation and loyalty among followers✔ Building and nurturing relationships with influencers and ambassadors, amplifying brand awareness
Recommendations
Education
- Master of Science in MarketingFACULTY OF SERVICE BUSINESS2011MASTER'S DEGREE IN MARKETING
Certifications
- Digital MarketingHubSpot Academy2024
- Email MarketingHubSpot Academy2023
- The Copywriting CourseNeville Medhora2023
- Copy Posse Launch PadThe Copy Posse2022